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FEATURE
whwytriright 26 Toys and Souvenirs
its name suggests serves as a wholesale distributor of glow
sticks, glow bracelets, glow necklaces and the like, direc-
THE GLOW PRO
3748 West Fork Rd., Cincinnati, OH 45247
tor Garret Hebenstreit, says business for 2009 was down
Toll Free: 866-456-9911
about ten percent. “It’s been a challenging time, there’s no Tel.: 513-286-1220 Fax: 513-286-1223
doubt about it,” he says. As a result, Hebenstreit says, “Th e
Email:
sales@yourdomain.com
Website:
www.theglowpro.com
Glow Pro will continue expanding the product line, as we
do prett y much every year.” Th e glow product business is a
seasonal one, he notes, so it’s been somewhat diffi cult gett ing
products,” according to Runciman. “Th ere’s no setup charge;
a handle on what, if anything,
all we ask is for an order to be a
the company’s typically slow
minimum of 100 pieces.”
winter might mean.
Th e holidays were a “pleas-
For all its novelties like the
ant surprise,” for Natural Gems
“Buyers are out there.
fl a s h i n g L E D p a c i fi e r ( $ 0 . 9 5
Company (www.natural gems-
each) and light-up swords
You just have to
company.com), according to
($2 .99), Th e Glow Pro’s best
offi ce manager, Kristin Myers.
fi nd them.”
sellers remain the six inch glow
“We took a more aggressive
Kristin Myers, Natural Gems Company
stick ($0.54 to $0.64) and the
advertising approach, gett ing
22 inch glow necklaces ($19.95
very heavily into online adver-
to $21.95 per 50 pack). Dis-
tising, and we’ve been evolv-
counts for bulk orders of up to
ing our product line to include
15 percent are available for most items.
more diverse items. Buyers are out there. You just have to
fi n d t h e m . ” O ff ering fi gurines and jewelry carved into animal
NATURAL GEMS COMPANY and geometric shapes has been just as important to Natural
23841 W. Industrial Drive South, Plainfi eld, IL 60585
Gems’ growth as has its cornerstone jewelry and sterling
Toll Free: 800-883-8650 Tel.: 815-609-3298
Fax: 800-883-8651 / 815-436-8983
silver products, she says, with glass heart and ammonite
Email:
naturalgemsco@yahoo.com
pendants being particularly successful of late.
Website:
www.naturalgemscompany.com
“We’re changing our product line constantly to keep
our merchandise fresh and new, so that people don’t keep
Times are, “A litt le scary,” at Lifeforce
seeing the same things when they come to us,” Myers says.
Glass Inc. (www.life force online.com),
Business has been so strong, in fact, that the Illinois based
according to president, Kristina Runciman.
Natural Gems is opening a second physical store in Los
Th e company off ers low-priced, high quality
Angeles, and unveiling a, “More user friendly and detailed
gift ware on rocks and glass products. While business in 2009
website,” in March.
was on a par with 2008, she says, “It’s been increasingly hard
for our reps to get appointments.” While the store off ers a
number of pre-designed rocks and glassware with aphorisms
LIFEFORCE GLASS INC.
and famous quotes (“I thought some of these would be too
123 Wexler St., Kingsport, TN 37660
Toll Free: 800-828-3870
‘New Agey,’ saying, ‘I am healthy,’ or, ‘I am successful,’ but
Tel.: 423-246-7188 Fax: 423-246-7199
they’ve been doing prett y well,” she says), it’s from its customi-
Email:
www.lifeforceonline.com/
main/index.php?main_page=page_2
zation program that Lifeforce Glass receives the bulk of its
Website:
www.lifeforceonline.com
orders. “We can put anything that a customer wants on our
Find other great ideas for running your business at:
www.wholesalecentral.com/wholesale–news
28 March 2010
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