Franchise
An Experienced Entrepreneur Chooses
Franchise Ownership for His Latest Business Pursuit
O
ver the past 15 years, Jim Idsardi has terstate batteries at my auto repair busi-
found success owning numerous busi- ness for 15 years. My goal is to have my
nesses, however becoming an entre- Interstate All Battery Center retail loca-
preneur wasn’t the career path he origi- tion open in time for the holiday season.”
nally planned on pursuing, “I studied Idsardi believes his professional back-
accounting in college, and I wanted to be- ground will serve him well, “I have a lot
come a DEA agent but when I graduated of experience in retail sales and running
there was a hiring freeze. I’ve always been businesses. I understand the dynamics of
entrepreneurial, so I obtained a non-tradi- what needs to be done. When I start a new
tional, hard money loan and bought a Mo- business I’m there all the time and then I
bil gas station and auto repair business,” turn it over to someone who is capable of
Idsardi recalled. “I opened a 76 gas station managing it, so that I can go around the
as well, but I didn’t own the land for those city checking on all of the businesses.
two businesses, so I purchased land and Once the Interstate Battery Center busi-
built a gas station complete with a store, had never seen one of their stores,” Idsardi ness is up to full speed, I think I’ll have
restaurant and carwash, from the ground said. “Franchise.com gave me really good five employees working at that business,”
up. I started a residential and commercial information about the decision I needed to Idsardi said.
construction company and I purchased make.
Franchise.com is an outlet that pro-
another piece of land where I built a self- vides very useful information.”
The Rewards of Business
storage facility and 12-bay auto repair “I liked the power of the Interstate All
Ownership
shop.” Battery Center brand, it’s a big-name com-
With the exception of the Mobil gas pany and Interstate products are the best While Idsardi’s responsibilities as an
station business, which he no longer owns, in the industry. The stores have a good owner of multiple businesses can translate
Idsardi continues to have an active role in look that’s very appealing to consumers into long days, “I do have autonomy,” he
all of his other Gilbert, AZ area business- and the offering was really sharp. I also pointed out. “As long as everything is run-
es, “I’m very hands-on, I oversee all of the liked the people who run the company ning well I can go to the gym, go hiking,
day-to-day operations,” he said. In fact, it they’re a nice group and they want you to or schedule meetings. I like working for
was his hands-on approach to his gas sta- succeed,” Idsardi said of his decision to myself and the opportunities that business
tion business that led to him opening his become an Interstate All Battery Center ownership provides. The more you put
latest business, “I was replacing the com- franchise owner. into it, the more you get out.”
puter battery back-ups at the gas station A Complete Business System that’s on
all the time. I’d go to the nearby battery
Gearing up for Success
the Cutting-Edge of Technology
chain store and I was intrigued, I liked the “I would definitely recommend the In-
concept of the business, but I didn’t like Idsardi recently purchased his Inter- terstate All Battery Center franchise op-
that the store always seemed dirty and that state All Battery Center franchise and is portunity to motivated and driven individ-
the staff was grumpy,” Idsardi explained. currently in the process of building-out uals with good customer service,
the space for his retail location. “Interstate organization and sales skills. I think that
Discovering an Impressive
All Battery Center franchisees can initial- the tools that Interstate All Battery Center
Brand
ly focus on B2B sales from a home office provides franchisees with are better than
and have 10 months to open their retail lo- the competition. The three-week training
“My Google search for ‘battery stores’ cation, but I’m opening mine right away was very informative and fun, and the
took me to
Franchise.com where I found because I have existing space available at support from the home office has been
information on the Interstate All Battery my storage and auto repair business,” he wonderful,” he observed. “The entire pro-
Center franchise opportunity. I knew I noted. “The spaced previously housed an gram is very well put together, it gives you
wanted to own a battery store, because ATV store, but with the economy, people a much greater chance of success and the
batteries are a consumable good that pow- stopped buying ATVs a few years ago, so business puts you on the cutting-edge of
er so many high-tech devices, but I wasn’t my Interstate All Battery Center store will technology.”
aware of the Interstate All Battery Center go into the space where the ATV business
concept until I went on
Franchise.com. I used to be...I’ve actually been selling In- Source:
Franchise.com
52
www.blackeoejournal.com The Black E.O.E. Journal
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