Editorial
Editorial Offices
Trevor Galbraith
Europe Editor-in-Chief
Global SMT & Packaging
Trafalgar Publications Ltd
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Bournemouth
Dorset BH9 2JT
United Kingdom
Tel: +44 (1202) 388997
E-mail:
news@globalsmt.net
Website:
www.globalsmt.net
United States
Global SMT & Packaging
Getting ready for a
PO Box 7579
Naples, FL 34102
USA
Tel: (239) 567-9736
E-mail:
news@globalsmt.net long, hot summer
China
Global SMT & Packaging
Electronics Second The signs are all there for the long-awaited and unfortunately banks and other lending
Research Institute
recovery—laminate and wafer sales are up institutions are still being overly cautious,
No.159, Hepin South Road
Taiyuan City, PO Box 115, Shanxi,
in Taiwan, domestic sales are up in China, preferring instead to fix their own emaci-
Province 030024, China
automotive materials orders are up in ated balance sheets before turning their
Tel: +86 (351) 652 3813
Germany, and the United States says it’s minds to new business and supporting
Fax: +86 (351) 652 0409
all over. existing customers.
Editor-in-Chief
But, is it real? The real key to lifting us It has always been a mystery to me why
Trevor Galbraith out of recession is a return of consumer
banks promote themselves as business ad-
Tel: +44 (0)20 8123 6704 (Europe)
Tel: +1 239 567 9736 (US)
confidence and buying habits. Till now visers in their advertising campaigns when
E-mail:
editor@globalsmt.net
there are precious few signs of this as most they consistently blunder from one crisis
people are concerned with defending their to the next, wreaking havoc in the business
Managing Editor
two most important assets—their homes community every time they do so.
Heather Lackey
Tel: +1 (828) 231 9434
and their jobs. Once consumers feel these I hope the recent banking crisis will
E-mail:
hglackey@globalsmt.net are no longer under threat, it will not be herald a new generation of bankers that
Circulation & Subscriptions
long before they return to Main Street/ are more in touch with their customers,
Tel: +1 (239) 567 9736
High Street. The trigger for this will prob- less greedy and opportunist and more
E-mail:
subscriptions@globalsmt.net ably be the next generation 3G phones responsible and committed to maintaining
with added functionality or some other sustainable growth.
Advertising
gadget that has not reached the market yet.
Global SMT & Packaging offers effective
The good news is that, compared to Trevor Galbraith.
print, web, email and video advertising
the 2001 recession, any recovery will be felt
opportunities. Contact your local sales rep
today.
much quicker. The supply chain cycle has
been reduced from typically four weeks in
Website & email: Sandy Daneau
2001 to around one week in today’s mar-
Tel: +1 (603)-686-3920
sdaneau@globalsmt.net
ket. This means each company involved in
the supply chain is carrying less excess in-
Print & video Europe—Andy Kellard ventory, but has to be in a position to react
Tel: +44 7766 951665
akellard@globalsmt.net
quicker. It is also good news for contract
manufacturers, who are more likely to be
Print & video USA—Lino D’Andreti asked to step in and use their manufactur-
Tel: +1 (603) 580-5549
ing capacity to help fulfill orders at short
ldandreti@globalsmt.net
notice.
Print & video Asia/Pacific— One of the critical components for con-
Debasish Choudhury
tract manufacturing companies involved in
Tel: +91 120 6453260
dchoudhury@globalsmtindia.in
these fast turnaround cycles is cash flow,
Print & video Korea—
Sang Hun Oh
Tel: +82 -(0)10-6833 9597
sanghunoh@globalsmt.net
Print & video Asia—
Carol Chen
tancarole@yahoo.com.tw
2 – Global SMT & Packaging – June 2009
www.globalsmt.net
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