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knowledge
ttglive.com
Mystery Shopper
from Edinburgh
The mystery shopper visited two agencies in Edinburgh on a Monday
afternoon. They then selected a website and a sponsored link from a
Google search for “Malta family beach holidays”
chng
.X
Stock
This week’s challenge: The mystery shopper asked for
seven nights’ bed and breakfast for two adults and one child
(aged 10 years) wanting a family holiday in Malta in May 2010.
Asked for four-star accommodation near the beach.
CHALLENGE AT A GLANCE.
Who: Budget: £1,500 Where: Malta
Seal the deal with these tips from Training for Travel
Where to shop: Clients wanting Way to Gozo: Suggest the is- Make time for temples: Car hire: If clients hire a car,
To learn more about
to shop for traditional Maltese land of Gozo as a worthwhile day History enthusiasts should visit advise them to keep valuables
Training For Travel and the
products should look for pottery, trip. It’s only a short ferry ride the Ggantija Temples known out of sight at all times as the
blown glass, handwoven fabrics from mainland Malta and is as Hagar Qim which were registration plate on all rental
latest training tips go to
and lace. Ta Qali Crafts Village is great for trekking and cycling recognised by Unesco as a cars ends with the letter K, mak-
trainingfortravel.com
touristy but offers good prices. and diving opportunities. World Heritage site in 1992. ing it obvious you are a tourist!
TTG has teamed up with React Surveys to simulate a realistic booking process each week – that means a mystery shopper looking for the
best deal from agents and operators on the high street, online, on TV or in newspapers. The Mystery Shopper research is carried out on behalf
of TTG by React Surveys, and no further details or information can be disclosed. Researchers take into consideration first impression, sales
process, product and budget match and extras offered before giving an unbiased opinion of which channel/company they would have booked
TRAINING FOR TRAVEL
with on that occasion. We do not claim that the winner is the best in an area or specialist sector, as we may report on competing travel firms in the future. Please note
group ltd
that the aim of Mystery Shopper is not to criticise individual agents or companies, but to promote good sales technique for the benefit of all in the travel trade.
Learn more about
selling escorted tours with
Collette Worldwide Holidays
powered by
Take Collette’s Globetrotters online training course at
ttglive.com/ttgknowledge
32 30.10.2009
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