p14 news Oct30 28/10/09 18:20 Page 14
news trade activity
ttglive.com
New England goes
for UK touchdown
HARMER’S WAY: Former Ace director
Andy Harmer met his successor Flo Powell
(left) and former colleague Adele Foster at
the UK launch of Paul Gaugin Cruises at
the Mahiki bar in London. Harmer is now
sales and marketing director for The Cruise
Portfolio, the line’s UK general sales agent
Robin Searle.
NEW ENGLAND tourism bosses are upping their Sue Norrington
trade activity to capitalise on publicity generated Davis, managing director
by the visit of its American football team to of Discover New England.
Tipto joins up with
London. “It’s important to bring the spirit
The New England Patriots took part in the of New England alive for the key sales
Breast Cancer Care
third annual NFL game at Wembley Stadium on agents in the UK so they can sell with
Sunday, thumping Tampa Bay Buccaneers 35-7. knowledge and passion.” SHEFFIELD agent
The tourist board hosted key operator Norrington-Davis is to head a sales mission Mike Bendelow
partners at the match, and is planning to covering London, the south and north of England helped Tipto kick off
increase sales and marketing activity in the next week, with 100 sales agents from key trade its first official char-
coming weeks. partners receiving training. ity partnership at its
“Using the Patriots game at Wembley Stadium The tourist board is also taking a 20-strong Doncaster roadshow.
this weekend was a great opportunity for delegation to WTM, and will target consumers Tipto has chosen
Discover New England to showcase the region to through joint marketing with operators including Breast Cancer Care
some of the key tour operators in the UK,” said Trek America and Bon Voyage Travel & Tours. as its first charity
and Bendelow, from
Sheffield Travel Cen-
Cook dines out with its ‘Millionaires’
tre, donated a £50 cash prize he won on the night
to the charity. A total of £131 was raised during
the evening. Bendelow received his cheque from
CRUISE THOMAS COOK treated some of its Olympic Holidays’ Carmel Sneyd (pictured).
top-performing cruise agents to a meal and
champagne reception to mark the fact that 40
have become “Millionaires” by selling more than Elite’s Spanish treat: The Elite Travel Group
£1 million worth of cruises since October 2008. consortium treated 10 members to a thank-you
This was a record for Thomas Cook in a single dinner on the Costa del Sol. The trip was organ-
year and comes as the retailer plans to expand ised with preferred supplier Classic Collection
its cruise sales team next year. Holidays, the Kempinski Hotel in Estepona and
Jenny Ellis, head of Cruise Thomas Cook, said: the Gran Melia Don Pepe and the Gran Hotel
“We are proud of the expertise all of our cruise Elba Estepona. Agents attending came from
agents bring to their roles, in particular these Classic Collection, The Travel Centre, Carrick
top 40 performers, whose dedication and Travel, Spa Travel, Global Travel Lounge,
enthusiasm for cruise has helped them achieve Marc Bennett (centre), director of Cruise Thomas Cook, Knowle Travel, Kitts Travel and Langley Travel.
fantastic results over the past year.” with top-selling cruise agents at a restaurant in Accrington
14 30.10.2009
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