ADDONS 4-6 9/6/09 14:00 Page 44
knowledge add-ons
ttglive.com
Love …
Attraction World?
Legoland Windsor is featured by DoSomethingDifferent, among others
Prices
One of the biggest selling points for agents when sell-
ing attraction tickets is the money they can save for
customers by pre-booking instead of paying on the
gate or at the box office.
For example, DoSomethingDifferent offers prices
that are up to one-third lower than gate prices to
leading UK theme parks such as Alton Towers, Thorpe
Park, Chessington and Legoland.
Generally, agents have access to the same prices as
Then please vote
consumers booking direct through the operator’s
website but obviously they can earn commission or
for us at
add a mark-up on these sales.
Convenience
TTG Travel Awards
Pre-booking attraction tickets for clients not only saves
them money but is also very convenient as it means
2009!
they don’t have to queue at the ticket office or risk
missing out on the attraction altogether if it’s too busy
or the event is sold out.
Categories: Case studies
Best Holiday add Ons
Bunting high and low
Best Sales Team
Cheryl Locke
travel consultant, Travel Stop Worldchoice, Ipswich
Best Trade Facing Website
“We decided to hold a British Week at the agency recently
because the euro and dollar rates are so poor. We did a lot of
marketing and decked the shop out with Union Jacks and
So don’t delay - vote for us today!
bunting. We had UK operators come into the shop each day,
Vote for us online at
including Attraction World, Bourne Leisure and Premier.
We always try to sell add-ons and would like to do more.
www.attractionworld.com
A lot of people book UK tickets direct so we wanted to raise
awareness that we sell them too.”
UK for sale
Dianne Jolly
sales and marketing assistant manager, Stewart Travel, Ayr
“We’ve just held a UK sale and selling add-ons was a big part
of that push. We advertised through the local press, via an
e-shot and in a magazine we produce for existing customers.
London is our biggest market and we sell a lot of theatre
tickets through operators such as Keith Prowse and
Over 5000 attractions at your fingertips
Superbreak. There’s been a lot of media coverage about UK
www.attractionworld.com
holidays and we’ve definitely seen more demand, helped by
some great hotel deals.”
click it for tickets
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