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travel gives back campaign knowledge
The Backin’ Barbados
fam trip paid a visit to
Selah Primary School,
to start its refurbishment
a
r
s
ons
Matt P
agreed to allow colleagues to wax their legs Sarah Holloway, sustainable development
to raise money for Children In Need. Initia- manager at First Choice, says this is an in-
OTHER WAYS TO MAKE
tives such as these always make great photo vestment not only in the next generation of
A DIFFERENCE. . .
opportunities which your local paper and eco-travellers, but its own staff too.
The Travel Foundation, a sustainable tourism foundation,
TTG would be interested in featuring – “We’re engaging our retail staff by
believes EVERYONE can make a difference. Its Insider
giving your business some free publicity providing them with access to information Guides offer tips on how to be sustainable
amongst your target client base. and training. It helps with recruitment and
retention of employees, who in turn engage
In your office
■ Turn off lights, computers, heating and all electrical
customers on these issues,” she explains.
LARGER BUDGETS.
items when not in use, to save energy
Staff participating in the Eco Traveller pro-
■ Use energy-efficient light bulbs
EDUCATE YOUR COMMUNITY gramme have already received training on ■ Install electric time switches
Giving something back locally is just as the issues behind the activity sheets and been
■ Cycle, walk or share lifts to work
important as concentrating efforts overseas. given guidance on making presentations.
■ Print only the essential
■ Set up recycling schemes
In November, First Choice launched a pilot Holloway expects them to be able to transfer
scheme to teach local primary school chil- these skills into the workplace and offer a
Advise customers on holiday to
dren about the importance of protecting the practical application of what they’ve learned. ■ Buy local crafts and food and drink from local cafes
natural environment in the UK. While she recognises that non-First Choice
when away
Using activity sheets in line with the agents will have different tools at their
■ Use local guides and suppliers for excursions
■ Use water sparingly
national curriculum, First Choice staff are disposal, she is encouraging as many people
■ Not have photographs taken with “wild” animals
targeting 15 UK schools. as possible to utilise those her company has
which have often been taken from their natural
To date, more than 1,000 downloads have developed, and play their part too. environment and mistreated
been made of the activity sheets which focus “Go to the Travel Foundation’s website
■ Join a carbon offsetting scheme to compensate for the
on four topics: plants and animals, climate first,” she advises. “They have many re-
environmental impact of their flight
change, waste and pollution, and culture sources there to help. Then read up on what
Be inspired and find out what other agents are
and destinations. Presentations have already other people are doing. Don’t try to reinvent
getting up to as part of TTG’s campaign, by visiting
been given at two schools and several more the wheel – it’s worth seeing what is out ■
travelgivesback.co.uk
are planned in the coming weeks. there already.”
16.01.2009 39
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