Mobile Marketing that Motivates
MobiMotive is the marketing industry’s 1st holistic mobile marketing platform. The software enables clients
(agencies, CRM practitioners and businesses) to independently create, send and manage direct marketing
campaigns to mobile devices through a choice of measurable and accountable push and pull mobile technologies.
MobiMotive’s applications are offered as a customers wherever they are. They are now With 3 times more mobile phones than PCs in
SaaS (Software as a Service) to clients online. looking for more: the world (5.8bn by 2013) advertisers are looking
Users can gain substantial benefits in using the • Relevance, better Interaction and are happy to to include this new medium in their marketing mix.
Studio to manage all of the content available build a strong Relationship. The new approach that is not about reach and
including logos, dynamic text and fonts, animation • Mobile marketing can deliver this, whether you frequency - but is about relevancy. As a result,
and video. The Campaign features enable easy need to send reminders, promotions, vouchers, it is more targeted and personalised messages
management for the delivery of the content at tickets or special offers. that are actually welcomed by the end user and
the right time. Analytical tools help track and Recent research shows that marketers are therefore increases the relevancy of mobile
measure the success of the campaign. Various expected to increase investment in mobile this marketing. Hence, ROI and sales conversion; this
delivery methods are available depending on the year (doubling compared to last year), as brands is what everyone is looking for from mobile.
requirements but could include: SMS, WAP, MMS, continue to recognise mobile as an integrated part Contact us at MobiMotive and we will explain
Bluetooth or email for example. Saving time and of their marketing strategy. how to plan, implement and benefit from the best
money compared to traditional delivery methods. ABI Research estimated that mobile marketing ROI delivery model ever.
Communicating with your customers via the will grow to over $24 billion worldwide in 2013, 01489 885535
mobile will enable you to keep in touch with your from just $1.8 billion in 2007. www.mobimotive.com
VISIT US
ON ST
Business
AND
strategy
Research
7
00

IA
Developing media for businesses and agencies
Consultancy
U
L
T
I
M
E
D
M
I
O
N
At iRelish we create dynamic multimedia and digital content for websites, mobile
devices and fixed memory media e.g. USB sticks and DVD’s. Our expertise in
R
A
P
H
Y
A
N
I
M
A
T
Partnering
Video, Motion graphics, Animation and CGI enables us to provide amazing
V
I
D
E
O
P
H
O
T
O
G
P
multimedia; impressing the viewer, increasing call-to-action rates and
E
B
P
S
C
W
S
WEB
E
O demonstrating great return on investment levels (ROI). We use our extensive
Innovation
G
R
A
P
H
IC
business and consultancy skills to better guide organisations in the use of
E
O
N



I
N

L
L
the following systems: Web development • eCommerce • Mobile marketing






F
DIGITAL N I





F E















O
Application development • Platform development • Social networking









T







T





C
E
R
C
E



R


M
E
N






OBILE
E
N






M
M




M T




V



C
O
M


I

R


P
A

E
-
L
O
P
M
E
N


Effective campaigns often combine some of the following.


R
L

I I
N
D
E
V
E
V
E
L
O
P
P
M

N O

T T

E

W
E
B


R Traditional Marketing: Print, TV, Direct Marketing, Outdoor and Experiential.

A T

C

T
I
P
L
A
T
F
O
R
M
D
E
E
N
E
C
Internet Marketing: Websites, Search, email, eCommerce, Social and Viral.
M
E
T
IO
N
D
E
V
E
L
A
I
O
P
M
L

A
P
P
L
IC
A
T Mobile Marketing: Messaging, Location, CRM, mCommerce and .Mobi creation.
E
N
MEDIA B
IL
E
D
E
V
E
L
We can help your organisation to realise what to focus on and how to reach the next
O
P
M
S.E.M








M
O
level in growth whilst planning the strategy for the future. If you want to be noticed then
SYSTEMS
call 01489 886607 • www.irelish.com
CAMPAIGN




S
O
C
IA
L
D
E
V
E
L









48

BUSINESS STARTUP In association with Visit us on Stand 310 and supported by Visit us on stand 304