DESTINATIONS DUBAI IN SUMMER MIDDLE EAST RIGHT: Ski Dubai
Dubai Parks and Resorts, this summer sees the doors open to the world’s biggest indoor theme park, IMG Worlds of Adventure, on August 15. “Operating in a temperature-
controlled environment allows us to mitigate seasonality, and welcome guests 365 days a year,” says Ameer Husain, IMG Worlds of Adventure’s sales director. “British vacationers are a big focus for us as the UK is one of the top-five source markets to Dubai.” Gold Medal is among the operators
also allow families to make a splash, with residents of Atlantis The Palm qualifying for free access to Aquaventure and all Jumeirah guests enjoying free entry to Wild Wadi. “Waterparks are always great for the
ASK THE EXPERT
Sheryl Drane, destination manager, Hayes & Jarvis “Dubai is really accessible from the UK and in the summer the price point is attractive, often better value than a European holiday. It’s also a great time to get some exceptional value-added extras, with most hotels offering complimentary half- board throughout the summer months. During Ramadan, the hotels will also offer elaborately decorated iftar tents. It’s a great time to really experience the Arabic culture and an iftar buffet, so it’s something we recommend guests try.”
whole family and the queues are likely to be smaller in the summer,” says Hayes & Jarvis destination manager Sheryl Drane, referring to the fact that the majority of the city’s largely expat population chooses this time to travel themselves. The desert also awaits, with
evening safaris taking place once the temperatures have dropped at the end of each day. And of course, as would be expected from one of the
IMG Worlds of Adventure will be great for families as it’s air-conditioned and perfect in the hot summer
fastest-growing cities in the world, there are always new attractions opening to entice repeat visitors.
w NEW FOR SUMMER Just before the scheduled opening in October of three major theme parks by
that will be able to package up tickets for the new parks alongside its flights and accommodation. Joanne Lowery, product manager for the Middle East, says: “Gold Medal will be selling tickets to IMG once it opens, along with Dubai Parks & Resorts. It will be a great option for families as it’s all under one roof, meaning it’s air-conditioned and perfect for the hot summer months.” In the meantime, the opening of Dubai Opera at the end of August adds yet another slant on Dubai’s entertainment options, according to John Mullen, product manager at luxury operator Carrier. He says: “Just when you think the
destination can’t possibly offer any more, it unveils the likes of Dubai Opera, which is sure to be another fantastic offering and add a new dimension to the entertainment experience in the emirate.”
LEFT: Wild Wadi Waterpark BELOW: Artist’s impression of Dubai Opera
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travelweekly.co.uk 2 June 2016
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