CRUISE NEWS YOU CAN USE
NEWS IN BRIEF
Line to relaunch Club Royal website with news feed
Royal Caribbean International will add a news-feed section to its Club Royal website this month. UK sales director Ben Bouldin said the new feature would help increase the length of time agents spent on the site.
myclubroyal.co.uk
Ordever to leave Crystal River Cruises this month
Crystal River Cruises managing director Philip Ordever will leave the business this month. Ordever, who was previously vice-president of international sales, has worked for Crystal Cruises for 13 years. He plans to pursue new opportunities.
thecruiseportfolio.co.uk
Disney adds Bahamas and Canada sailings for 2017
Disney Cruise Line will offer sailings from New York to the Bahamas and Canada in autumn 2017. Disney Magic will sail a seven-night Canada cruise on October 21, featuring new port of call Charlottetown, Prince Edward Island. The line will offer six seven and eight-night sailings to the Bahamas, featuring a visit to private island Castaway Cay.
disneycruise.com
Carnival’s sales team to educate agents on Fathom
Hollie-Rae Merrick
hollie@travelweekly.co.uk
Carnival Cruise Line’s UK sales team has been put in charge of educating and training agents on new sister brand Fathom.
The team will represent both
brands, and hopes the new offering will open them up to more agents. Luke Smith, the brands’ senior partnership manager, said early indications showed agents were “calling out for something exciting, new and different”. Fathom is bookable on the Polar
Online portal and can be found in the same section as Holland America Line and Seabourn. Rates are currently quoted only
in dollars, but Smith said many of Carnival’s existing agent partners contracted in dollars, and he didn’t regard that as a barrier. “We are working on pricing for
the UK market and we will have sterling pricing available as soon as possible,” he said. “The important thing is that we want to get this right, so we’d rather take our time with pricing than rush through it.
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Win a place on Majestic Princess’s spring preview cruise
Princess Cruises is giving away 190 places on a preview sailing on new ship Majestic Princess, launching next spring. The prize is for a four-night
sailing from Trieste to Venice, departing on March 31, 2017. Flights and tips will be included. To enter the draw, agents must book a 2017 European fly-cruise
24
travelweekly.co.uk 2 June 2016 The 3,560-passenger Majestic
AGENT INCENTIVE
MAJESTIC PRINCESS: The new ship will homeport in Shanghai
with Princess, and enter the booking reference at
onesourcecruises.com by January 28.
Princess will sail in Europe for two months, before heading to its home port in Shanghai. Tony Roberts, Princess Cruises’ UK, Ireland and Europe vice-president, said: “This incentive offers agents a once-in-a-lifetime opportunity to experience Majestic Princess before it sails to China.” Ten agents won a place on the preview sailing at last week’s Clia
Conference in Southampton.
onesourcecruises.com
FATHOM: The social-impact brand is considering fam trips
“Specialists see this as something new and exciting for them to get their teeth stuck into”
“We see Fathom as a massive opportunity. It’s something that’s unique – a cruise line unlike any other. We believe it will resonate with customers and agents. “Cruise specialists see this
as something new and exciting for them to get their teeth stuck into. Those not currently selling much cruise believe it could
help them tap into this sector.” Smith said the line had appeal
beyond regular cruisers and could be targeted at the likes of gap-year travellers and those who book responsible or eco-friendly trips. He said net rates would be
available eventually, and the line was looking at hosting fam trips. Social-impact brand Fathom
is based on ‘voluntourism’, offering guests the chance to help community projects such as building and installing water filters or making chocolate with a
women’s cooperative.
fathom.org
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