CATTLE RAISERS COMMUNITY


TSCRA NEWS


2016 Cattle Raisers Convention to Offer Heifer Sale


S


UPPORT THE TEXAS AND SOUTHWESTERN CATTLE RAISERS AS- sociation (TSCRA) PAC and bid on some top-quality


beef heifers at the inaugural Belles of Cowtown Heifer Sale, April 9, Fort Worth. TSCRA members are generously donating high-quality


heifers, born 2014 and 2015, to this special sale in or- der to build the strength of the TSCRA Political Action


Committee (PAC). Association members combine their resources through the TSCRA PAC to support elected offi cials who support the cattle industry. Learn more about the Belles of Cowtown Heifer Sale


and the TSCRA PAC by contacting the association at 800-242-7820.


Reserve Your Cattle Raisers Expo Space T


HE CATTLE RAISERS EXPO IS WHERE THE REGION’S BEST ranchers and landowners come to see what is new


in the industry. With more than 3,700 attendees in 2015, the Cattle


Raisers Convention and Expo is the region’s largest annual ranching and cattle industry event. Reserve your space at the 2016 Expo, April 8 to 10,


Fort Worth, by contacting Gina Bryson, gbyrson@ tscra.org, 817-614-3830, or Shawn McCoy, smccoy@ tscra.org, 817-929-8597. Ranchers who attend the Cattle Raisers Expo identify


themselves as innovators, leaders and early adopters. They collectively own or manage 1/3 of the cattle in Texas, on more than 73 million acres of range and pasture. These are the customers you want to reach. According to the Center for Exhibition Industry


Research: • Expo leads are 38 percent less expensive to close • Expo leads are 31 percent less expensive to contact • Expo sales average only 1.6 calls to close If you sell to ranchers, landowners, farmers, or hunt- ers, make plans to exhibit at the Cattle Raisers Expo.


18 The Cattleman November 2015


thecattlemanmagazine.com


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