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TTG Features Air Travel


of kit”, which streamlines the flight search process. Snapshot is a new feature in a revamped booking portal, which pulls through a maximum of three prices – the lowest indirect fare on a route, the lowest direct fare and the lowest deposit required. Sales director Adrian Smyth tells


TTGthe facility was developed in response to agent feedback:


Jetset’s new set-up A


A streamlined flight search process is just one of the new features at flight consolidator Jetset. By Katherine Lawrey


gents using the Jetset flight booking system now have access to a “powerful new piece


“Snapshot quickly returns the answers that agents need to know in less than 20 seconds, rather than burying them in a long search list. The evolution of airline joint ventures has saturated the market with various versions of the same fares, but they’re not all relevant when you simply want the cheapest direct flight. But if agents don’t want to use Snapshot, it is still easy to show all fares.” The new feature is part of a


redesign of Jets – the overall system platform that hosts Package Pal, flight, hotel, car and excursion


searches – which has been “our exclusive priority for the last six months,” says Smyth. The new site went live in July after beta-testing by key partner agents, and the number of bookings rose 10% year-on-year in the week following. Smyth explains: “We set up the


original Jets more than 10 years ago, and we felt that it didn’t reflect us as an innovative business any more, so we’ve totally redesigned the look and feel of it.” The system now carries additional


features such as feeds of weather updates, BBC headlines, airport data and FCO advice. “We call this the sticky stuff,” says Smyth. “All you have to do is open Jets and it’s there.” He declines to reveal how much


Jetset had put into the project, but says it was a “huge” investment. “We’ve never been the biggest [consolidator] with the deepest pockets. If you’re not going to be the biggest, you have to be the best,” he says. “We sell on the strength of our system and service. We have a small team of 16 people taking calls, and they sit next to the operations team, handling post-sales queries, so as soon as there’s a sniff of a problem, we can intervene and resolve.” Around 3,000 agents have log-ins


for Jets. They are a mix of high street agents, small TMCs and Tui agents, all generating close to £60 million in business. Eighty per cent of bookings are made online, and 20% by phone.


‘A UNIQUE RELATIONSHIP’


Paul Smith, owner and manager of World of Transport Travel, in Twickenham, gives his feedback on working with Jetset


The revamped system is a big improvement: you can see a lot more information than you could before, it’s easier to increase or decrease your commission and you can add advance customer information for the low-cost


46 20.08.2015


airlines. Overall the feel of the system is more user-friendly. I’ve been booking flights with


Jetset for more than 20 years. The fact that you can pick up the phone and get help straight away is great – the team is quick at getting back to you. With some flight consolidators you could just tear your hair out because they don’t have the service etiquette that you find with Jetset.


The relationship I have with the


company is quite unique: I’m a mobile travel agent, which means I’ll go and see clients in their homes and offices, and if I don’t have internet access I can ring and they’ll help me to make a booking over the phone irrespective of where I am. I’ve booked flight tickets on platform eight at Wimbledon train station before. The system is also open 24


hours, which is great if you’ve got clients in different time zones.


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