“If I did everything I was told to do, man, I’d still
be buying hogs for IBP,” says Wayne Carroll, who owns Clifton Livestock Com- mission with his wife Andrea. Ownership of the live- stock auction market and the services they provide are dreams come true for the Carrolls, because they were willing to take chances, work hard and continually pay attention to what their customers need. In June, the Carrolls hosted the 2015 World Livestock
Auctioneering Championship (WLAC), showcasing the talent of 31 of the nation’s top livestock auctioneers at their facilities south of Clifton. Clifton Livestock Commission is the second livestock
auction market the Carrolls have owned, and it appears to be a culmination of their lifetime of lessons learned in business management and customer service. They offer full-time veterinary help thanks to an on-
staff veterinarian; herd health management consulting; special sale opportunities; and through a relationship with Boehringer-Ingelheim Vetmedica, Inc. (BI), they have developed Clifton Reserve Beef, a herd manage- ment and calf preconditioning program. Wayne and Andrea have 2 sons. One serves in the
U.S. military as a Ranger, the other is a defensive line coach for Houston Baptist University.
58 The Cattleman July 2015
They started in the sale barn business about 10
years ago, bringing his background in livestock pro- curement and her background in retail management to the business. “My wife was with Walmart for 25 years,” Carroll
says, “She was in district loss prevention overseeing 17 stores and then ran some stores on the store level. She’s a pretty bright gal. She’s pretty detail-oriented to say the least,” he says. Carroll describes himself as a South Texas boy who,
on advice from his father, went out into the world to make his way. “My dad always used to say there’s a big world outside this little hole we live in. You need to go see some of this.” Upon graduation from Tarleton State University, he
and his clunky college truck (the kind with more per- sonality than reliability) went to Iowa to work for IBP, now known as Tyson Foods, in hog procurement. “It will always be IBP to me, I don’t care how big Tyson is. IBP was good to me. My procurement boss, Gary Fisher, was an incredible guy. He’s actually still with them in southeast Iowa, at the plant in Columbus Junction.” Fisher supported young Carroll when the oppor-
tunity came to leave IBP’s pork division to apply for a position in the beef side of the corporation. “He knew my dream was to be a cattle buyer. There was a spot open in Illinois for carcass sales. Next thing
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