healthykids Your Home For Integrative Medicine
The Franz Center is a pediatric practice seeing children from birth to 21 yrs of age. Founded by Dr. Franz in 1997, we combine the best of integrative and traditional medicine for children.
S. Cornelia Franz, MD, DNBHE Author of
Common Sense Pediatrics For more information visit
www.franzcenter.com •
www.drcorneliafranz.com www.commonsensepediatrics.org
3160 Southgate Commerce Blvd. • #64 • Orlando, FL 32806 407-857-8860 • Fax: 407-857-7099
The Franz Center
Give Kids the True Gifts of the Season by Meredith Montgomery
BRING BACK THE MAGIC
A
ccording to a poll by the Center for a New American Dream in 2005, three out of four Americans wish the holidays were less materialistic. Traditionally
rooted in family, faith and joy, the season can be marred by commercialization. Instead, inspire the whole family to take a “buy less, get more” approach so that everyone can experience the essence of what many consider the most wonderful time of the year.
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Raise Awareness The Campaign for a Commercial-Free Childhood (CCFC) reports that U.S. companies now spend about $17 billion annually marketing to children, up from $100 million in 1983. Many kids are formulating wish lists year-round, due to the continual bombardment of alluring commercials. CCFC Associate Director Josh Golin attests that the holiday season is a perfect time to start discussing the power of advertising and the techniques used. Teens are especially sensitive to the notion of being manipulated by adults. For children under 8 that can’t yet comprehend the persuasive intent of commercials, limit screen time with all devices. Golin advises that the scope of commercialism has changed radically. “It’s no longer just television commercials, but also Internet, cell phones and video games. Plus, children’s media characters are placed on every type of product imaginable. Think about limiting commercialism in all forms; you can’t just turn off the TV.”
Manage Expectations Start before the holidays. “Talk to kids about how you’ll celebrate the holidays in your own home, noting that it might be unique. Focus on aspects that aren’t gift-related,” suggests Golin. Plan food-focused traditions such as baking together and special
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