Wellness Tourism Section Tuesday 4 November
What exactly is Wellness Tourism? Why is it growing twice as fast as tourism in general? How can the travel industry benefi t?
PLATINUM SUITE 1, 14:00-15:00 The reality of consumer wellness tourism trends and habits have recently been quantifi ed and qualifi ed through the research carried out by the Global Spa and Wellness Summit in conjunction with leading research company SRI International. The report entitled ‘The Global Wellness Tourism Economy’ will be discussed in depth.
Chair: Dr Franz Linser, Founder & CEO of Linser Hospitality
For more information on this brand new initiative
CLICK HERE Wednesday 5 November Thursday 6 November
Wellness Tourism Events Programme
WTM 2014 is launching its fi rst comprehensive programme to support the fast-growing Wellness Tourism sector, which is currently growing at the phenomenal pace of 9% annually, compared to the travel and tourism industry’s 6% rate.
Register for WTM 2014
The WTM Wellness Tourism programme, organised by Spafi nder Wellness 365 – the world’s largest media, marketing and gift company for the wellness industry – and in association with the Global Wellness Tourism Congress, takes place across three days of WTM 2014 from Tuesday 4
All events are organised by SPAFINDER WELLNESS 365
to Thursday 6 November. Some of the leading executives and experts from the sector will share their experiences and insights.
Spafi nder Wellness 365 Managing Director, John Bevan, said: “I am excited by this opportunity to increase the exposure of the wellness tourism industry to the wider global travel industry at WTM. The sector offers a wide range of opportunities for the travel and tourism industry to benefi t from, and WTM – with more than 50,000 senior industry executives in attendance agreeing more than £2 billion in business deals – is the perfect platform to help grow the sector further.”
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How is wellness tourism being newly integrated into both country and businesses’ market positioning?
SOUTH GALLERY 15-16, 14:00-15:00
Wellness Tourism is growing 50% faster than global tourism as a whole. The attraction, not least, is the high yield nature of wellness travellers (both international and domestic, primary and secondary purpose), and this, alongside rising consumer demand, means it becomes a strategic ‘must have’ rather than an option within the travel and tourism sectors.
Chair: Daniel Pearce, Managing Director, TTG Media
Defi ning the difference between Medical Tourism and Wellness Tourism
PLATINUM SUITE 1, 10:30-11:30
These are two very distinct tourism sectors that are sometimes combined, giving way to confusion for consumers, travel agents, public and private sector. The differences between them will be discussed along with how they might work together to highlight the most virulent related global markets within each sector.
Chair: Susie Ellis, CEO of the Global Spa & Wellness Summit
NEW AT WTM 2014
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