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ceiling mounted PIR motion detector will command a trade price of around £27 while genuine presence detectors start at around £40. At the very top end of the market, prices of £350+ are not unrealistic. Yes, you can pile cheaper models high and sell them as cheaply as you want, but then expect to deal with the returns. The bulk of your trade is, of course, going to


be in the mid-market, sub £50, and a key milestone in bringing high resolution, precision presence detectors into this more affordable pricing bracket was the acquisition of the technology’s leader, the Swiss company HTS, by Timeguard parent Theben AG. Theben has since invested heavily in bringing presence detection to a wider audience.


Best of both worlds The big leap forward in


bringing the advantages of presence detection into the mainstream was the launch of our enhanced presence detectors which offer sensitive presence detection over a core 360 degree field of 3m, with conventional motion detection for the rest of their 10m detection field (based on a typical ceiling height of 3m). This approach offers the optimum balance between component


Cover Story


price and performance, ensuring the lights stay on for office workers sitting at desks, and that if the area has been vacated, they switch on again as soon as someone walks into the


area. The range includes flush and


surface mount ceiling detectors as well as wall-mounted versions. All can be adjusted for time on and lux level, and with ratings of up to 2000W can be


HF1 Sensor cat


Back to basics – how do they work? In our increasingly price-driven market, we sometimes fail to appreciate just how clever the devices we take for granted are. So, before you cry: “How much?” have a look at what’s inside the box.


used to control a number of lights in parallel. Of course, everything I’ve said here about our PIR switch range also applies


to the detectors we build into our security lighting range, including the revolutionary LED NightEYEs. The moral of all this is to look beyond the headline numbers because very cheap is rarely very cheerful. A customer’s expectation of functionality is high, and they will pay a fair price. The most economical controls of all are always going to be the ones made from quality components which can be fitted and forgotten - and that usually means a trusted brand name.


www.timeguard.com


Timeguard LEDNightEYe PIR (black)


www.ewnews.co.uk


February 2014 electrical wholesaler | 11


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