. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Beauty - SalonBusiness Technology
Technology TALKS
Claire Matthewman explores the latest technology set to revolutionise your business for 2014 and beyond…
The ever-changing world of technology can be a daunting subject for even the savviest of users – just when you think you are up-to-date with the latest trends, something new is launched that is also pipped to ‘take over the world of technology.’
With this inmind, it’s no wonder that somany businesses feel like they are being left behind in the
technology stakes, but for those salons and Spas who are willing to embrace the latest technology – the rewards are endless.
One of the biggest questions that beauty business owners seemto have is: ‘Where do I start?’ From the creation ofmobile friendly websites, online booking facilities and SocialMedia integration platforms, there’s a plethora of services and tools you can use to help keep your business one step ahead of the competition.
What to look for
Keeping abreast of the latest trends is the key to success when it comes to technology. Just as it’s important to keep your skills as a beauty therapist or nail technician up-to-date, it’s absolutely vital to stay on top of the latest developments in the world of technology to ensure your business is working to its full potential. So what are the key things to look out for in 2014?
“Mobile technology, predictive purchasing and big data are just three of themajor trends set to dominate the hair and beauty industry for 2014,” says Shortcuts UK & EMEA CEO TomBentley- Taylor.
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