Drift
Artist: Anthony Gormley Hotel Tower 1 Atrium Installed: 2010
MARINA BAY SANDS, SINGAPORE
Everything about the Marina Bay Sands resort in Singapore is on a grand scale: its 2,561-room hotel, its 1.3-million-square-foot convention center, and its $8-billion price tag. That includes the resort’s unique Art Path, consisting of 11 large-scale installations contributed by seven international artists. Weaving throughout the 23-story atrium in the hotel towers and the building’s exteriors, the public art creates “multiple layers of experience” for visitors, said George Tanasi- jevich, the resort’s president and CEO. Drift, a massive, three-dimensional, stainless-steel matrix, rises between the fifth and 12 levels in one of Marina Bay Sands’ atriums.
BOSTON CONVENTION AND EXHIBITION CENTER (BCEC)
By any yardstick, Art on the Marquee at the BCEC gives digital artists a huge canvas: an 80-foot-tall, multiscreen LED marquee vis- ible a half-mile away, with more than 3,000 square feet of digital display space on seven screens. It also offers a big audience: 100,000 pedestrians and motorists travel by the screens from 7 a.m. to 10 p.m. each day.
The program, an extension of the Massachu- setts Convention Center Authority’s commu- nity art program, is run through a partnership with Boston Cyberarts, a nonprofit digital arts organization. The marquee is breaking new ground as one of the first in the United States to integrate art alongside commercial and informational content. (Artwork is displayed on the screens about 15 percent of the time; ads are displayed 8 percent of the time.)
The program has displayed art from digital me- dia departments at local colleges, universities, art schools, and high schools. And to promote the PAX East videogame convention this past April, the program featured artists involved in Massachusetts’ gaming industries.
. 52 PCMA CONVENE OCTOBER 2013
PCMA.ORG
Axiom #3, Territory
Artist: François de Costerd & Todd Antonellis Marquee
Installed: 2012
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