. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Beauty -BrandAwareness
Mii is about delivering confidence through education “ and uncomplicated products.”
- Susan Gerrard, Mii Cosmetics
“When customers invest in Mii, they know that they won’t just take on a comprehensive professional range, they will also receive the on-going support that Gerrard International is known for in the industry. Our commitment to customer care means that we are always there to listen and work with our clients to continually develop the range.”
Looking ahead
Presently, Susan remains very much involved with the ongoing development of the brand and works alongside a dedicated team to
ensure that every aspect of the business is overseen. Looking ahead, Irish beauty professionals will be excited to hear that Mii have recently finalised a partnership with Cofri Cosmetics to be their first international distributorship in Ireland.
New product offerings are also on the horizon for the brand: “Since launching we have listened carefully to the feedback of our customers to grow the range. Every new addition is developed to be easy to choose, easy to use and to work alongside the other products.
“We are launching a new arm to Mii this Summer - Kissed by Mii. A professional tanning range formulated with marine mineral extracts, Kissed by Mii stays true to the core brand values of education, confidence and simplicity,” reveals Susan.
“Further expansion is on the cards, but our growth will be very much organic.”
Formore information onMii Cosmetics call 01 833 1636 or
visitwww.miicosmetics.com
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