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Meetings Market Survey PROJECTED 2013 MEETINGS VS. 2012 MEETINGS
Five percent (compared to 12 percent in last year’s survey) expected to hold more small meetings in 2013. Only 3 percent (compared to 6 percent last year) expected to hold fewer small meetings in 2013 than 2012, and the overwhelming majority of respondents (92 percent compared to 82 percent last year) expected to hold the same number of small meetings this year as last year.
3+92+5+v
m Average change: +0.6 percent compared to +1.9 percent in 2011 survey
3% Expect to decrease 92% Expect to remain the same
5% Expect to increase
INTERNATIONAL MEETINGS
AND ATTENDEES MEETING ATTENDEES
39% Less than 2% 18% 2% – 5% 16% 6% – 10% 9% 11% – 15% 7% 16% – 25% 11% More than 25%
Twenty-seven percent of respondents reported that more than 10 percent of the registered attendees at their largest event in 2012 were international. On average, nearly 8 percent of the registered attendees at respondents’ largest event were international.
58 PCMA CONVENE MARCH 2013
39+18+16+9+7+11=
PHOTOGRAPH BY TK