Meetings Market Survey TOTAL ROOM PICKUP 56+44v

Close to half of respondents (44 percent) indicated that the total room pickup (all hotels) for their largest meeting was

2,500 or more. The average room pickup was 3,608.

PERCENTAGE OF ROOMS PICKED UP BY ORGANIZATION

54% 90% or more 30% 80% – 89% 5% 70% – 79% 2% 60% – 69% <1% 50% – 59% 9% Less than 50%

More than half (54 percent) reported that their organization picked up at least 90 percent of the room block for their largest meeting.

m Average: 84 percent, up from 80 percent last year

LOCATION OF EXHIBITIONS p

Respondents were more likely to hold exhibitions in convention centers (66

31+16+24+16+13 PCMA.ORG

percent) than in hotels (42 percent). NUMBER OF EXHIBITORS

30% Fewer than 50 17% 50 – 99 24% 100 – 249 16% 250 – 499 13% 500 or more

More than half of respondents (53 percent, up from 51 percent in last year’s survey) indicated that they had at least 100 exhibitors at their largest show in 2012.

m Average: 184 compared to 168 in last year’s survey

MARCH 2013 PCMA CONVENE

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54+30+5+2+1+9= PHOTOGRAPH BY TK