PCMA TODAY NOVEMBER 2012

PCMA is the leading resource and premier educator for professionals in the meetings and conventions industry.

Where It’s At A consistently popular addition to Convening Leaders, PCMA’s Learning Lounge will feature tech demos, the latest trends in meetings, updates on what’s happening in the industry, and more.

The Shape of Things to Come

PCMA continues to work on making its 2013 annual meeting its best yet — reimagining learning, networking, advocacy, and engagement.

A

s Convening Leaders 2013 approaches — coming up on Jan. 13–16 at Orlando’s Orange

County Convention Center — program- ming is in its final stages and registra- tion is in full swing. Here are some updates.

Choose greatness Morten T. Hansen, management professor at the Univer- sity of California, Berkeley and at INSEAD in France, co-author of the bestseller Great by Choice, and Monday’s Opening General Session speaker, will discuss how you and your organization can thrive in difficult times. Read a Convene interview with Hansen at convn.org/Morten-Hansen.

Compete globally Stéphane Garelli, director of the IMD business school’s

14 PCMA CONVENE NOVEMBER 2012

World Competitiveness Center in Lausanne, Switzerland, will give Tuesday’s General Session presentation on how to stay competitive in the current global economy. He will draw from his annual research and work with companies such as Hewlett-Packard Europe and Nestlé. Read Convene’s interview with Garelli on p. 75.

Hear from thought leaders New York Times columnist and Pulitzer Prize– winning author Thomas Friedman is Wednesday’s General Session speaker. An engaging and sought-out public thinker, Friedman is sure to deliver a memorable presentation. Look for a Convene interview with him next month.

Keep the learning going For the past two years, the PCMA Learning

Lounge — a place for attendees to gain extra education outside of concurrent sessions — has been one of the most popular features at Convening Leaders. And 2013 will be no different, with more than 80 short options for attendees, including information on hybrid events, a hands-on technology training session, industry updates, and Common Ground, a place for attendees to gather and exchange their ideas and best practices for thriving in the industry. Whether you have some time between sessions, or are looking forward to exploring new ways of thinking, stop by the Learning Lounge at any point during Convening Leaders to experience this unique education opportunity. For more information and to register

for Convening Leaders 2013, visit conveningleaders.org.

. PCMA.ORG