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ParkWord October 2012


“Hallo” to you if you picked up this issue at Euro Attractions Show (EAS) in Berlin. As the name of this


magazine suggests, we cover amusement parks and attractions from around the world, and it’s a varied selection this month. Following our interview in August with Legoland Malaysia general manager Siegfried Boerst, on pages 32 and 34 we have some new pictures of this, the first Lego theme park in Asia. From China, we get a glimpse inside the futuristic world of Joyland in Changzhou. The park’s design is apparently influenced by computer games and animation, but its fantasy theming and imposing architecture are also reminiscent of Rainbow MagicLand near Rome. Both parks opened in 2011, so I’ll leave it for readers to work out who copied who.


In the Middle East, parents often use a trip to a shopping mall as an opportunity to get their children’s hair cut, which is why hairdressing salons are a common sight in many of the region’s family entertainment centres. As you’ll see on page 46, they’ve really gone to town with the theming at the new Up & Away FEC in Beirut – having a trim was never this much fun when I was a kid!


But, this being the EAS issue, we’ve also got our fair share of European coverage. On page 40, American writer and lifelong fan of the amusement industry Gary Kyriazi visits and falls in love with Blackpool, while elsewhere we profile a very freaky Ghost Train now appearing in the resort. On page 9, Olaf Mordelt gives his personal reflections on the German amusement park industry, and we have an interview with Europa-Park’s Thomas Mack to celebrate the opening this summer of its latest themed hotel, Bell Rock. Hotels are, of course, an increasingly important part of the business model for many parks. As part of the recent BALPPA regional meeting in Warrington, England, I had the pleasure of staying at the new Gulliver’s Hotel at Gulliver’s World. Targeting a mix of park guests and business travellers, the theming is much softer than at Europa-Park’s hotels. Nevertheless there was a very attractive treehouse-themed set of bunk beds in my room that, 25 years ago, I would have killed for. Did I try them out? I couldn’t get up the ladder.


Editor Owen Ralph (+44 161 438 2934) parkworld@btopenworld.com


North American Editor Contributors this issue


Paul Ruben (+1 585 381 1012) parkw@rochester.rr.com


Olaf Mordelt, Phil Hartley, Gene Jeffers, Gary Kyriazi, Mark Copeland


Sales Manager Mark Burgess (+44 1622 699124) parkworld@datateam.co.uk


EAS


Booth 743


Publishing Director Paul Ryder pryder@datateam.co.uk Data Development Manager Alex Wetton awetton@datateam.co.uk Managing Director Parvez Kayani p.kayani@datateam.co.uk


Publication Secretary/ Subscriptions


Jennifer York (+44 1622 699109) parkworld@datateam.co.uk


OCTOBER 2012 ISSN 1462-4796


© Copyright 2012. All materials in this publication remain the copyright of Datateam Business Media and no part of it may be reproduced without the written permission of


Head Office Datateam Business Media Ltd London Road, Maidstone, Kent ME16 8LY, UK Tel: +44 1622 687031 datateam.co.uk


Member of:


the proprietors. A request to insert an advertisement is deemed to be an acceptance of Datateam Business Media Ltd’s conditions of trading, copies of which are available on request.


Owen Ralph – Editor


@ParkWorldMag


OCTOBER 2012


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