Innovation Design 1/4


Best foot forward towards sustainability


From ships to artificial hips and from toner cartridges to tower cranes increased sustainability can be built into products. Mike Scott reports


As I sit writing this story, a pair of pants has just landed on my desk – a sample from the cheekily-named Got Wood Ltd, which makes underwear made of bamboo.


Nike’s Flyknit trainers produce less waste


Bamboo makes an excellent fabric that resembles silk but at the same time it grows much quicker, without the need for pesticides and herbicides and it uses less water than cotton. It is just one example of how design can make the goods we buy more sustainable. This is not something that applies only to clothes, although there are many excellent examples in the fashion industry of sustainable design. Nike, for example, claims that its new Flyknit trainers produce one third of the waste of its Air Pegasus model because its uppers have

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