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producing. There are limits to this. “We need to feed ourselves and let’s be really cautious about bio-fuels and bio-polymers. These need to be looked at really carefully.”


However a spokesperson from the Coca-Cola Company told SB that Neath’s comments – which refer to its PlantBottle packaging – were factually incorrect.


According to Coca-Cola, the company has worked with key stakeholders including government, academic institutions and NGOs to ensure responsible sourcing for its PlantBottle materials. “The plant material used to make PlantBottle packaging was selected based on our guiding sustainability principles to ensure it does not compete with food crops and is capable of delivering improved environmental performance,” said the company in a statement. “Based on these principles, we’ve approved two sources for our packaging: Brazilian sugarcane and Indian molasses. “We also continue to advance work on additional sustainable sources of plant material in order to meet our packaging needs and the needs of the industry.” Maxine Perella


Waste


Nike partners Nasa for ‘game changer’


Nike has joined forces with NASA to launch a global zero waste challenge, seeking “game changing” innovations that could revolutionise how the planet deals with its waste.


The Launch: Beyond Waste Challenge will identify ten world-class ideas centred on waste minimisation and closed loop recovery models. Those that are selected will have the change to engage and collaborate with some of the world’s lead- ing thinkers in resource management. The initiative is also being led by the US Agency for International Development and The Department of State and is the fourth in a series of efforts by Launch, a not-for-profit organisation, to identify and support visionary work that will contribute to a sustainable future. Proposals are being invited from businesses, entrepreneurs, consultants, inventors and non-profit organisations for technologies and solutions across various categories: data and analytical models; zero waste; waste transformation; distributed infrastructure; financing; education; and deployment.


Entries will be judged on a range of criteria but all must show the potential to “reduce and/or eliminate waste at a household, community, office, building, campus or industrial level”.


Water


Bacardi’s CSR drive halves water usage


Bacardi has cut water usage by 50% over the past five years according to its latest CSR report which also reveals signifi- cant milestones in energy efficiency and waste reduction. The drinks brand claims to have saved 1,630M litres of water across its global production processes since setting environmental targets five years ago, through a combination of operational discipline, conservation measures, and the use of

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