WORKFORCEMANAGEMENT 13
JLP UPDATES REWARDS COMMUNICATIONS
asked questions (FAQ) page; and the third redirects employees to a new JLP benefi ts website, also provided by Edenred. This site gathers its voluntary benefi ts package, PartnerChoice, in one place and also uses Google maps to enable staff to easily locate local offers. White continued: “Many staff fi nd pensions a challenging topic to
get into, so the QR code takes them directly to the relevant pages on our intranet so they can access the information straightaway.” By ensuring they have visibility of more aspects of their package, not just basic pay, the statements carry out two important functions. They engage Partners on a fi nancial level and reinforce the idea that working at John Lewis or Waitrose is more than just a job. This then encourages greater appreciation, awareness and understanding among staff of the full value of their remuneration. Feedback from a recent survey supports this, with Partner comments such as: “I felt the partner reward statement we received was good, I felt it was personal to me and I enjoyed understanding the whole package I received.” Another Partner said: “It’s fab, a really helpful tool which paints the full picture when looking at what you get from a job in fi nancial terms. It’s not until you see it printed in black and white that you realise just how much you get!”
n addition to adopting new John Lewis contact centre WFM systems (page 12), John Lewis Partnership (JLP) has rolled out Total Reward Statements incorporating a new form of technology to its 75,000 staff in John Lewis and Waitrose stores. Developed with JLP by employee benefi ts provider Edenred,
I
the Total Reward Statements are personalised reports issued to employees that detail the exact value of each employee’s reward and benefi t package. It was important for JLP to use these statements to encourage staff to understand what being a ‘Partner’ means to them by ensuring they had visibility of more aspects of their package, not just basic pay. They enable staff to view the exact value of their salary alongside benefi ts for the current year. The new paper-based Total Reward Statements include quick- response (QR) codes. These two-dimensional codes can be scanned using a smartphone to take employees directly to relevant information online. Jon White, John Lewis Partnership leisure benefi ts manager, commented: “Although a paper statement is static, the majority of JLP staff are not desk-based and do not have day-to-day access to a computer. “Not everybody has got a smartphone, but it is a really good way of engaging with certain staff who are tech savvy, and particularly with younger staff who are traditionally a much more diffi cult group to engage through printed material.” The statements include three QR codes that focus on three
different elements of the retailer’s benefi ts package. When scanned, one code takes staff to online information about JLP’s fi nal salary pension scheme; the second code leads employees to a frequently
JANUARY/FEBRUARY 2012 RETAIL TECHNOLOGY
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