contents Convene® TheMagazine of the Professional ConventionManagementAssociation CoverStory


CMP SERIES: UNPAID. UNDERAPPRECIATED. UNDER-MANAGED? 46 They’re the member volunteers who serve on your planning committee—and they’re


both your secret weapon and your biggest headache. How can you steer them away from the latter and toward the former? By balancing their eagerness and expertise with realistic goals and expectations, communicated clearly. Hunter R. Slaton


2_12 Volume 26, Issue 2


Features Olympian Effort 55


Janine Alfano Musholt, chief development officer for the United States Olympic


Committee, on what meeting planners can learn from her work raising


funds for the ultimate face-to-face event: the Olympic Games. Michelle Russell


2 pcma convene February 2012


More Than Just a Pretty Place 59 Second-tier cities might not be able to compete against their first-tier counterparts when it comes to total meeting space, but they can more than hold their own—and sometimes trump top-tier cities—in terms of walkability and well-designed public spaces. Barbara Palmer


www.pcma.org


Cover illustration by Mick Wiggins


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