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INSIGHT


Owlett-Jaton provides the Ulti-Mate for customers


National sales manager (Owlett), Andy Connor, gives an insight into what 2012 will hold for the leading fasteners and fixings provider.


of optimism. As part of the Hexstone family of leading fastener


A


and fixings specialists, we are able to offer our customers reassurance that they will be dealing with a powerful combined force. This ensures a depth of stock range, a continuity of supply, better value through buying power and a dedicated service offer.


An Ulti-Mate product offering Over the years we have developed and refined a


30,000 strong and growing product range. Our expert buyers continually respond to customer demand to ensure that we have the broadest stock offering possible. One of the most prominent fixtures of the Owlett-


Jaton portfolio and something we are extremely excited about is the Ulti-Mate II high performance woodscrew (pictured left). We are especially proud to be the UK’s sole distributor of the Ulti-Mate II in partnership with renowned innovative drive systems provider, The Phillips Screw Company. The Ulti-Mate II is what we like to call ‘the


professional’s choice’ of woodscrew. It is a precision engineered and technologically advanced ‘trade quality’ woodscrew, which has been designed for speed and high performance. An improved model of the innovative and global


bestselling Ulti-Mate screw, Ulti-Mate II boasts many features, including an improved ‘Quick Start’ point for rapid starting with minimum force, slotted shank for reduced splitting, self countersinking ‘PoziSquare’ recessed head and ACR (Anti-Camout Ribs). The high torque control and toughened Ulti-Mate II means it lasts longer and has been designed to produce minimal damage on installation. It is made of tempered high quality steel for the strongest shank possible and the unique wax coating and optimally- angled thread design also makes it easier and faster to drive – giving the user the ultimate in performance. To introduce customers to the Ulti-Mate II


performing woodscrew we have taken to the exhibition trail to provide one-on-one expert demonstrations. This really gave visitors an opportunity to see what the screw can do, as well as try it for themselves and take away a sample pack. Following this we have some very exciting plans for the Ulti-Mate II for 2012 – watch this space!


s we begin another year and one that is set to be a cautious period for many in industry, here at Owlett-Jaton we are looking forward to the next twelve months with a feeling


A ‘one-stop-shop’ approach As well as a comprehensive product portfolio,


the Owlett-Jaton service promise means that stock is available via next day delivery with no minimum order restrictions.


An increasingly popular way to access and order


our products is OJ Trade which is Owlett-Jaton’s online trading portal; somewhere customers and visitors can view the entire product range – customers can register to check stock availability and prices, too. The site has proved a major facility for merchants wanting to source products from Owlett- Jaton and, since its launch in 2008, OJ Trade has been given a ringing endorsement from customers for its convenience and ease of use. Customers can place orders 24 hours a day,


seven days a week, and the ‘real time’ functionality of the site means product enquiries and selling prices can be calculated instantly. Other features include the ability to store and review enquiries for future reference, access to order, invoice, and credit details that can be viewed online or printed off, and a ‘purchase manager’ facility to store details of regularly purchased products. If that wasn’t enough, our experienced sales


teams are on hand to provide product knowledge and advice to customers whenever they need it. This, combined with OJ Trade and next day delivery, has resulted in our building a loyal customer base and, ultimately service has been at the heart of our success and will continue to be a key focus in 2012. This gives us the confidence to look ahead to 2012 with a positive outlook. We can’t wait to see what the year will bring!


102 Fastener + Fixing Magazine • Issue 73 January 2012


www.ojtrade.co.uk


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