Connecting with Our Communities Very Special Charitable Partner
The April 22 grand opening of the Kernersville, NC, store marked the beginning of a new tradition for Sheetz. Special Olympics is now the official charitable partner at all new store openings. In the past, Sheetz marked its entrance in a new community by selecting a local youth-centered charitable
partner, such as a parks and recreation group, a sports team or a school organization. By selecting Special Olympics company-wide, we hope to make customers in our new markets aware of, and
strengthen, our nearly 20-year partnership with the organization that inducted us into its Pennsylvania Hall of Fame in 2000. This also allows us an opportunity to be seen as a member of the communities where we have chosen to do business. Keith Fishburne, president of Special Olympics North Carolina, attended the Kernersville store opening and
accepted our $2,500 donation along with some of the state’s Special Olympians. “Making Special Olympics a consistent partner increases the visibility of our relationship in new markets,”
said Monica Jones, manager of public relations and community support. Sheetz has donated more than $1.5 million to Special Olympics Pennsylvania as well as catered thousands
of lunches and volunteered time at the summer and winter games. In addition, Sheetz has given more than $500,000 in financial and in-kind donations to events in Maryland, Virgina, Ohio and North Carolina.
Pulling in Money for a Good Cause
Two teams of employees from North Carolina participated in the 2010 Special Olympics Plane Pull this summer. Their task: Pull a plane weighing 41,230 pounds 25 feet the fastest. Well, they might not have had the fastest time out of the 70 teams that competed, but they did fly! The West Team, which included Jon Harvell,
Harley Similien, Virginia King, Joigre Morehead and Matthew Alexander, pulled the plane to the finish line in 10.99 seconds. The East Team, made up of Scott Frost, Desiree Michel, Wendell Holden, Tymir Anderson and Charlie Lehnen, pulled the plane in 10 seconds flat. “This is a big deal in our area,” said Jen Campbell, district manager. “We had so
many employees who wanted to participate in the Plane Pull, we had to enter two teams this year.” Prior to the event, teams sold cutouts in their stores to raise money for the event.
Their hard work contributed to the total $124,400 that was raised for the Special Olympics through this event. “The teams did a really good job,” Jen said. “I’m proud of them.” “Also, thanks to the people who worked in the Sheetz Bros. Coffeez® truck that day, making specialty beverages for attendees. The drinks were a big hit!”
Change Is Brewing
As a way to get the word out to even more Pennsylvania residents about our quest for better beer laws in the Commonwealth, we participated in the Microbrew Festival in Erie this April. Attendance at the event was great! A few thousand people showed their support of Senator John Rafferty’s bill to revamp Pennsylvania’s outdated beer laws (SB 1300). We distributed Free My Beer literature, held t-shirt giveaways and even got more signatures on the Free My Beer petitions. Mike Cortez, vice president and general counsel for Sheetz, was on hand to
answer questions from attendees, microbrewers and distributors about the bill. “I was very happy with the reception we got,” Mike said. “Our booth was
probably the most popular and busiest, with long lines waiting to sign the petitions. Everyone was very supportive of our efforts to modernize our state’s beer laws. The craft brewers themselves asked us some great questions and seemed very interested in the possibility of selling beer at our stores.” The festival in Erie isn’t the only
event like this to hit our calendar. We’re also getting the word out through other similar events: Brewfest at Mount Hope in Manheim, PA; Millvale Brewfest in Millvale, PA; and the Antique Automobile Club of America Museum Autos and Ales Fest in Hershey, PA. Our hope is that we can reach more
residents with our message and encourage them to talk to their legislators about Senate Bill (SB) 1300. Together we can make a change!
Sheetz Family Charities Benefits from Dance Recital
Fluidity, a dance company in Altoona, PA, held a special recital in May to benefit Sheetz Family Charities. Dance company owner Jocelyn Labriola Hrzic got the idea for this fundraising
event after attending a Sheetz holiday party with her husband Matt Hrzic, team member in our DC Operations Receiving department. Annually, we show a Sheetz Family Charities video at the holiday party as a way to get people in the holiday spirit and remind them of those who are less fortunate and why we work so hard every year to bring smiles to the faces of those kids. The video moved Jocelyn so much that she thought of a way she could help. Jocelyn contacted the corporate office with an idea. As it turns out, Steve Sheetz is
2 Family Matters AUGUST
a box seat holder at Altoona’s historic Mishler theater. And as a box seat holder, Steve is permitted to use the theater for one night out of the year. Jocelyn asked if she could use his night at the theater for a dance recital. She
teaches a young group of students who are working toward dance scholarships. She thought this recital would give them some practice time on stage, and she planned to donate all proceeds from the recital to Sheetz Family Charities. Steve agreed to the request without hesitation, and the Fluidity dance recital
brought in nearly $300 that night for Sheetz Family Charities. On behalf of the kids who will benefit from these funds, we thank you, Fluidity dance company, for your generosity!
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