One New Change for the City
Not the most attractive building but nevertheless, dynamic, different and definitely state of the art! One New Change has changed the lives of many workers in the City since its recent opening, bringing High Street classics and popular brands within their busy nine to five schedule. Whilst not on a par with retail dynamo,Westfield in appearance or sheer plethora of stores, it has similarly revolutionised an area of London that had never before been penetrated by retail.
The sixty, or so retailers and approximately a dozen eateries that make up One New Change have opened up the City seven days a week. The 350,000 weekday workers and 10,000 residents can now enjoy retail therapy anytime, plus its close proximity to St Paul’s Cathedral places it easily within the grasp of 6.3 million tourists too! This diverse mix of shoppers means that the centre receives severe peaks and troughs throughout the week and causes the retailers a unique set of problems – how to deal with the lunchtime rush, the Thursday late night and busy Saturdays.
Made up virtually one hundred per cent from glass this modernist, mixed use space has already won an award – the MIPIM Architectural Review Future Project Award – and was designed by an award winning architect. Having previously worked on over 200 buildings in Madrid, New York, Paris and Tokyo, Pritzker Prize Award winner, Jean Nouvel won the competition to design his first UK development in 2003. The resultant ‘Stealth Bomber’, as it has been termed, consists of 330,000 square feet of prestigious office space that will soon become home to 3,000 office workers, as well as 220,000 square feet of shops, cafes and restaurants. Including fashion favourites All Saints, Banana Republic, Calvin Klein Underwear, H&M, Superdry, Topshop andWomens Secret, all making their City debut. Celebrity chefs Jamie Oliver and Gordon Ramsay join them with new concept restaurants.
Whilst usually used to give a sleek contemporary facade, at this radical development glass is given a whole new, raw industrial feel. 6,500 panes in varying shapes, sizes and colours have been coated in solar control glazing bringing super efficient heat consumption in the cold and loss in the heat. Inside the structure allows for very wide walkways making shopping a pleasant experience. Odd angles also give a unique and stark appearance to a handful of corner sites. A huge great inlet, fjord like in appearance with steep glass walls for sides, leads you directly to an angular central atrium, where further industrial looking lifts and stairs lead to other levels. This main gateway has the fabulous views of St Paul’s for which this centre has become renowned. Further glimpses of this most historic of buildings can be caught reflected in the glass. Once within the centre the stores come to life as the low level lighting of One New Change allows the retailers’ own display lighting to sparkle and dazzle giving a very theatrical feel. If you’ve got time, it’s worth taking the lift to one of London’s highest roof terraces where you’ll find the most awe inspiring London skyline above and beyond St Paul’s Cathedral.
20 sdea directory of shopfittings and display
www.shopdisplay.org
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144 |
Page 145 |
Page 146 |
Page 147 |
Page 148 |
Page 149 |
Page 150 |
Page 151 |
Page 152 |
Page 153 |
Page 154 |
Page 155 |
Page 156 |
Page 157 |
Page 158 |
Page 159 |
Page 160