SCAE
WORLDOF COFFEE
MAASTRICHT 2011
SCAE World of Coffee, which incorporates the SCAE World Speciality Coffee Exhibition, Workshops, Competitions and other events, will be a time to remember.
Our annual gathering has made its mark as the premier speciality event on the European calendar.
This will be THE speciality event in Europe in 2011, and you don’t want to miss it.
A Warm Welcome in Maastricht
One of the oldest cities in the Netherlands — a city with complex and lively cultural overtones added over centuries by the Romans, Germans and French.
Explore the history, modernity and wonderful hospitality which will make your visit to this city a truly enjoyable and fascinating experience.
To be held at Maastricht’s MECC exhibition centre, the show will be at the heart of the World of Coffee event and the place to see what is new in the speciality coffee business in 2011.
Workshops
Workshops led by experts in their fields will help you stay ahead in the competitive coffee business.
For the first time ever, we’ll be offering workshops to form part of our forthcoming SCAE Coffee Diploma programme.
Book your place NOW on one of these limited-attendance workshops.
www.scae-events.com
Exhibition
The Exhibition will cover a wide range of coffee products and services, attracting a large audience not only from Europe, but also from the worldwide speciality coffee sector from seed to cup – an unparalleled opportunity for your company to reach the thousands of visitors coming to this major event.
22nd – 24TH JUNE 2011
NEW The Village
A new introduction for 2011. An area designed like a market place and small theatre which will present the newest trends and companies within ‘micro roasting’.
The Forum (located within The Village)
A unique new feature, highlighting some of the best presenters in the industry tackling challenging current topics and dealing with them in new ways, including panel discussions on three major themes:
...more speakers to be announced very soon!
World Brewers Cup
This competition will debut at the 2011 SCAE World of Coffee in Maastricht. This exciting new competition highlights the craft of filter coffee brewing by hand, please visit: to learn more.
Competitions
The audience increases every year as people come to cheer their national champions and witness the skill, professionalism and imagination of the competitors.
Special Programme:
Competition
new ventures
Sponsorship Opportunities
The event offers a number of exciting sponsorship opportunities. Place your company and products in the limelight and at the centre of events as they unfold.
For further information on the event contact:
Amanda Webb, Event Coordinator, SCAE Secretariat
Tel:+44 (0) 1245 426 060 Mobile: +44 (0)7717 858 863 Fax: +44 (0) 1245 426 080
Email:
amanda@scae.com
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