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OTS Supplement


SmartWool Following a hugely positive response to the collection


for SS 2011 at OutDoor in Friedrichshafen and also more recently at KORS, SmartWool is once again in a strong position to present to the UK trade at OTS. The SmartWool range is based on the premium performance of Merino Wool socks, baselayers and accessories backed by strong ethical and sustainable policies.


The full collection of socks will be shown at OTS including SmartWool’s PHD range which is the brand’s highest degree of performance socks. All SmartWool socks benefit from Wool On Wool technology. The range includes designs for hiking, trekking, running, cycling, skiing and snowboarding. SmartWool’s Performance socks for hiking combine the performance qualities of Merino wool with SmartWool’s WOW (wool on wool) technology. The unique high density impact zones created by WOW technology provide a more durable and ultra comfortable sock. These socks are designed to keep your mind off what is in your boots and focused on the trail ahead, allowing you to get the most enjoyment out of the outdoors. A selection of the brand’s performance accessories and baselayers NTS (Next To Skin), TML (Thermal Mid Layers) and Sport Apparel will also be available to preview at OTS. Highlights will include a selection of men’s and women’s designs from all baselayer categories.


E-europe@smartwool.com T-01753 497190


Stand Number 16


Whitby and Co at OTS 2010


Whitby and Co is once again firmly positioned to show the industry yet another full offering of new and innovative products from many of the leading brands within its portfolio.


Big news this season is the addition of Heat Factory to Whitby & Co’s distribution, adding yet another foremost brand to the company’s fast expanding range. Heat Factory has been producing hand warmer type products since 1980 and has been very successful both in the US and across Europe. The Heat Factory Warmer is a soft, lightweight pouch containing a biodegradeable mixture of iron powder, charcoal, salt, sawdust and


vermiculite. When exposed to the air, an oxidisation process takes place that generates heat in some warmers for up to 24hrs! Unopened Heat Factory warmers have a shelf life of three years Highlights from Leatherman include the Style and Style CS, a new range of keychain size multi-tools and Wenger Swiss Army will be showing the new Patagonia and EvoWood collections of pocket knives, combining contemporary styling with cutting-edge performance.


Nite Ize will be adding a number of creative and quirky items to its extensive collection, including the Knotbone Bungee’s, Ziplit, Keylit, Domelit, Keyrack and S-Biner Ahhh. All items will be available for demonstration purposes throughout the show.


Princeton Tec is launching the new Byte, adding yet another headlamp option to its fast growing range. Zippo will preview its new Outdoor Collection, including the Handwarmer and the new Emergency Fire Starters, Cedar wax campfire starter and Flexible Neck Utility lighters. Garry Woodhouse, Marketing Director for Whitby & Co commented:-


“Once again we have an incredible story for the trade with new product launches and innovations from many of our brands. As usual we have lots of new and exciting products to show to retailers and so we are really looking forward to presenting all these great products to the industry at OTS”.


Stand Number 16 Stand Number 66 2010 OTS SUPPLEMENT 5


Every SOLE Custom Footbed features our orthopaedic base layer that moulds to your unique foot without losing its supportive shape. The Signature Series Footbeds feature odor-fighting Polygiene and performance-minded modifications. The Softec Series Footbeds feature our industry-leading Softec Cushioning material, and our Thin Series footbeds offer our unique orthopedic shape designed especially for tighter fitting footwear.


Foot Health


SOLE’s orthopaedic shape supports your feet from heel to toe. This support prevents your arches from collapsing ensuring your ankles are in a neutral position with every step. Having your feet supported and laterally aligned helps to place the rest of your body into a healthier, neutral posture. This not only helps to prevent injury, but is also effective in treating several common, foot related problems.


T 0845 644 3742 F 0845 280 1864 E kris@yoursole.co.uk W www.yoursole.co.uk


SOLE Custom Footbeds


Stand Number 16 Stand Number 9

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