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create a vibrant mixed-use neighbourhood with new retail options and nearly 5,000 units of housing. As part of the plan, The City is investing a total of more than $150 million toward Phase I infrastructure improvements in Coney Island, including upgrading the underground infrastructure and rebuilding large sections of the boardwalk. By summer 2011, Luna Park will open Scream Zone, a $12 million expansion sure to please adrenaline junkies with four additional thrill rides, including the debut of two new rollercoasters. CAI will also take over some of the concession stands on the Coney Island boardwalk.


www.lunaparknyc.com Coney Tower


How to build a park


in 100 days Luna Park was the name of a Coney Island amusement park that operated from 1903 to 1944. Working closely with the City of New York, it took Zamperla, its US subsidiary (Zamperla Inc) and Central Amusement International (CAI) less than 100 days to build the


new Luna Park. Valerio Ferrari (pictured), preisdent of Zamperla Inc, looks back on that hectic period


I would have preferred more time to build Luna Park, but 100 days is a nice amount of time. A year would have been even nicer. We did what we had to do in about 90 days and were ready on opening day.


Brooklyn Flyer with Deno’s Wonder Wheel in the background Circus Coaster


Zamperla is a manufacturer, so we can build rides in that period of time. Some of our rides were being built before we were awarded the 10-year lease and would have been sold to others if necessary. We were able to build the necessary kiddie rides in the three months after we won the lease. All the attractions we had planned to introduce we were able to accomplish within that three-month period. We know rides well, but work on the infrastructure was a challenge. I put together a team of experts to accomplish this within a tight deadline. We had to co-ordinate the activities of 10 engineering firms who designed the electrical infrastructure, plus the sanitary, water and storm plans. Then we had to install 19 new attractions, design and build five food outlets and a restaurant.


Luna Park detail on Lymn’s Trapeze Eclipse (Mini Discovery) A general view with (left to right) the Eclipse, Coney Tower and Surf’s Up, plus the Coney Island Cyclone 24


The work of graphic studios and our ad agency in both Italy and the USA had to be co-ordinated, and during this period we had to hire 211 people to operate the park. It was a very good team effort. During this three-month period we had 300 people working on the park. We had to complete 20 Department of Building applications. We had more than 200 inspections. We received 43 overseas containers, and had to unload 1,800 trucks. We laid more than 50,000 feet of wires inside 50,000 feet of conduits. About 3,000 cubic yards of dirt was moved. There were some long hours spent on the site. However, I was never worried that the park would not be ready on time. Maybe it seemed an impossible task to others, but never to me. I never had a doubt that we would be ready. Now that we are open I am very happy with the results, especially considering the time frame we had and that we had to do this in an environment like New York City. Yes, I am very happy. We have built and opened a world-class amusement park that begins the next chapter in Coney Island’s remarkable history. We look forward to welcoming back the countless people throughout the world who have visited Coney Island in the past, and to creating incredible new memories for the millions we will welcome for the first time in the coming years.


AUGUST 2010


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