MERCHANDISING
greenhouses weren’t even full of
annuals yet. Spray paint, ribbon and
colorful watering cans helped make
it look fuller.
Another favorite set of “bones” I
have is my windows. We made three
of them four years ago, and since
then, they’ve each hosted dozens
of displays. These are no-brainers
to create 20-minute displays. We
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just follow our “thriller, chiller,
fi ller, spiller” system to design the
window box, and put those same
plants beneath the window for
easy shopping. Depending on how
much inventory we have, we can
keep building the display outward,
with complementary plants. So in
some cases, one small fi xture can
help create up to 100 square feet
of display.
We built two of these facades last
fall to promote our “buy fi ve, get one
free” mum promotion. The shrubs
are planted pot-in-pot style, so the
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40 Lawn & Garden Retailer January 2010 www.lgrmag.com
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