Euroslot_Jan09_p6-16:Layout 1 02/01/2009 12:55 Page 8
INDUSTRY NEWS www.euroslot-online.com
Astra to provide gaming content for Sky
A
stra has announced an agreement to provide Sky Vegas, part of BSkyB’s Betting
and Gaming arm, with premium online gaming content for deployment on both the
Sky Vegas online website and Sky TV interactive service. The content will be supplied
through NRGS, Novomatic’s remote game server system. The deal signals the first
commercial outing for the NRGS, whose comprehensive content provision solution
empowers operators with the ability to introduce Novomatic’s and Astra’s globally
successful games to their internet platform.
The marrying of Novomatic’s and Astra’s illustrious game portfolio to Sky Vegas, one
of the most trusted brands in the rapidly growing online gaming market, allows a
widespread high visibility online release of the games. Astra’s Managing Director Zane
Mersich is delighted with the benefits of the alliance:
“With the pedigree of game themes available in both Novomatic’s and Astra’s
outstanding library it was critical that we formed a partnership with a provider that
promoted the qualities and standards essential in delivering the games in a form that
meets with the high expectations players have of Novomatic products. Sky Vegas was
the only choice for the inaugural commercial deployment of NRGS.”
NRGS is a simple turnkey solution that delivers instant and seamless integration on a
robust and stable medium that permits a smooth, uninterrupted gaming experience.
Initial games include some of the most celebrated themes, notably Reel King TM; Golden
Sevens TM; Bullion Bars TM; plus other game titles from the Astra/Novomatic portfolio.
Further highly renowned games are planned for future release, meaning a continuous
stream of top end game themes will constantly refresh and invigorate the Sky Vegas
NRGS offering:
Richard Flint, Managing Director at Sky Betting and Gaming, commented: “Our focus
is on offering our customers the very best games in existence anywhere in the world. To
achieve this we have to work with the experts, and Novomatic/Astra undoubtedly fall into
that category. We have been extremely impressed with the quality of the games and the
Astra’s Zane Mersich with Sky Betting’s Richard Flint
people that we have met, and look forward to a long and successful partnership.”
R
itzio International has completed a transaction to acquire venues in Czech and is launching 23 gaming
clubs in Romania.
The company purchased two gaming locations in Czech cities of Nymburk and Brandys nad Labem to expand T
he Amusement Device Inspection
Procedures Scheme (ADIPS) has
its countrywide operations. These middle-size entry-level venues offer 700 square meters of gaming space announced the resignation of its part-
and feature an impressive selection of slot and AWP machines, electronic roulettes and VLTs. This acquisition time Chief Executive, Mr. Geoff Robson.
enables Ritzio to strengthen its position in the fast growing premium segment of the gaming retail market, His resignation was accepted at the
which recently has been gaining popularity among the local players. Amusement Device Safety Council
The new properties join a network of 36 meeting held on December 9th, 2008.
gaming clubs managed by Ritzio Czech. Mr. Robson has steered ADIPS through
Today the company plans a re-branding its formative years ably and effectively
campaign to adjust all its locations to a and the organisation does not envisage
single standard of operations management, appointing a direct replacement. Instead,
design, customer service and hospitality. As it is intended to augment the ADIPS
the key brand for its Czech venues, Ritzio office establishment with a full time office
chose Volcano, the gaming brand operated manager who will be given the
by the company in five European countries. responsibility of steering forward the core
Expansion has also been the key task for business of inspection body and
Ritzio Romania – the company has opened amusement device registration, and of
23 new gaming clubs during the previous consolidating all that has been achieved
six months. Today Romania Ritzio is over the last few years.
represented by 93 venues belonging to There is a commitment to ensure that
Million chain and spread across the the existing effectiveness and efficiency
country’s urban areas. will be retained, and if possible improved.
Million is a network of middle-size The main change is that this new post
gaming clubs with cozy and cheerful will be full time, which will help with
atmosphere, brightly coloured interior and taking advantage of all the new
exterior design, and the most attractive technology that will be needed to ensure
game mix. The latest clubs opened in that ADIPS customers are given the best
business and shopping centres of fifteen service possible.
Romanian cities.
8
JANUARY 2009
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