Analysis and news
begin another EBA under the same or different content model.
What support should the library expect? Cambridge provides enhanced, free MARC records throughout the process, so that libraries can ensure that all the titles are discoverable in library systems. We cannot over-emphasise the importance of this stage of the process. Unless the content is discoverable,
there is little chance of users taking advantage of access to the vast amount of content they are receiving via the EBA. Discoverability means the university will have a clear indication of needs, and therefore make informed purchasing decisions at the end of the project. Because discoverability is so crucial, Cambridge works closely with the institution to ensure this is optimised. We also offer a range of support
regarding communication about the availability of content to end users and can provide email templates, posters and other resources for the library. We can even contact the university academics on behalf of the library. We can also update the library with new titles and regular usage statistics as the months pass. This is a bespoke service and can be tailored to the requirements of each institution.
“Discoverability means the university will have a clear indication of needs”
What collections are available? There are two options for UK institutions, one via JISC and one direct with your Cambridge contact. The Jisc/Cambridge EBA: these EBAs
can last for six or 12 months, and the library can choose between Full, HSS, or STM collections. The books included can either be coursebooks, monographs or both. The pricing is banded and ranges from £3K to £75K. The JISC Cambridge EBA suits centralised budget pots. Bespoke Cambridge EBA: these also
last for six or 12 months but are better suited to customers who wish to choose more specific collections. Collections can be subject specific, comprise titles not available via aggregators, or be entirely unique and based on individual needs. We offer profiled pricing from £1,000 to £19,000 and this model is very well suited to purchasing from departmental budgets.
Viewpoint
Where is a platform’s value located? By PUBFACTORY
The exact answer of course depends to a certain extent on the platform and on the publisher but typically will be a combination of the following factors: content; brand; new products or business models; usage data; audio/ video/interactive content; and data/ other supplemental content.
Publons Academy by PUBLONS
The current approach to peer review training is flawed and it’s crippling researcher development and scholarly communication. Publons, the network of expert peer reviewers, has developed an innovative online program for institutions to tackle this.
Selling the EBA product has given us a golden opportunity to engage in some very important feedback from our customers. The main pulling factors revolve around allowing a library to maintain control of its collections, the ability to justify purchases with the use of informed usage reporting, and not being restricted to purchasing titles with highest usage if they don’t fit its specifications. The fact that a full six or 12 months’
worth of access is provided with nothing being switched off has received a positive reaction from our customers. On top of these benefits, our customers also like our free enhanced MARC Records. We are happy to work around our customers specifications, whether that is by not using MARC records – or, if you have a more bespoke package and want this made available for activation in your LMS, we are happy to liaise with our third parties. Of course, the success of any model
can only be judged by how popular it is. As more libraries experience the control, efficiency and accuracy of choosing ebook titles via EBA, we expect the model to continue to grow in popularity.
Rebecca Howland is library sales manager for the Academic Group at Cambridge University Press
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Does Accessing Scientific Literature Feel At Times Like Scaling a Mountain? By REPRINTS DESK
So close, and yet so far. Is that how many documents seem to you? Getting what you want – when, where, and how you want it – can be a real pain. That’s why we created a concise guide to getting around the obstacles that stand between you and the information your organisation needs.
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