B&


usiness Recruitment


Cardiff businesses get fi rst look at new brand, FOR Cardiff


Cardiff BID has revealed a new look


and brand, FOR Cardiff,


at an exclusive event for local businesses and stakeholders. Re- imagined to give a clear message that the organisation is doing great things for the Welsh capital, FOR Cardiff is making sure its name is representative of its purpose. Businesses from across Cardiff were given the fi rst look at the new brand during an exclusive drinks and canapes reception at the Park Plaza Hotel, held to mark a successful fi rst year. FOR Cardiff still has exactly the same aims as the BID used to - working to make Cardiff more welcoming, vibrant and infl uential. Projects they have invested in over the past year include recruiting a team of Street Ambassadors to solve business issues and help tourists, a deep cleaning initiative that will roll out across the city


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Graham Smith, Marketing Director at Screwfi x (leſt ), Kieren Phillips, Trade Apprentice fi nalist (middle), Julie James, Minister for Skills and Science (right).


A new guide has been launched by Screwfi x to help tradespeople in Wales learn more about how easy it is to hire an apprentice. T e Minister for Skills and Science, Julie James, visited the Screwfi x store in Newport, Gwent on 12 October to launch the guide. T e free booklet is available in Screwfi x stores across Wales and


20 - Friday 27th October 2017 – Cardiff & South Wales Advertiser


is entitled ‘Your Guide to Hiring an Apprentice’. T e booklet was developed with Welsh Government who are supporting Screwfi x in the venture. T e guide was released by Screwfi x in conjunction with the Minister for Skills and Science in response to research revealing that tradespeople want an increase in the availability


of skilled workers through the encouragement of apprenticeships, plus more information about how to take on apprentices. T e easy-to-use, free information source is designed to expose many of the myths surrounding apprenticeships. As a pocket-sized guide, it includes everything those in the trade need to know in bite-size chunks – from


of mind,


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and investing nearly £70,000 in Cardiff’s events, music and arts scene.


Executive Director of FOR Cardiff Adrian Field, said: “FOR Cardiff is about doing great things for Cardiff’s residents, commerce, services,


visitors, events and


more. Our new brand and name allows us to highlight each and every one of these things and show how they fi t into the wider picture. “From the team of Ambassadors for peace


entertainment for enjoyment, from joint procurement


schemes for


saving money, to clever marketing campaigns for attracting visitors – ultimately, everything is ‘For Cardiff’.”


For more information on FOR Cardiff, to download the business plan or to fi nd out more about upcoming projects, visit: www. forcardiff.com


Screwfi x Partners with the Welsh Government to help Tradespeople hire apprentices


the benefi ts of taking on an apprentice, to where to go fi rst and the help available. Screwfi x released the guide in response to feedback from its trade customers. Many of the plumbers, electricians, builders, carpenters and other tradespeople questioned by the Screwfi x poll have little or no experience of taking on apprentices, with only 34% saying they have ever employed an apprentice. Graham Smith, Marketing Director of Screwfi x, comments: “As a key supplier to the trade, we’re always looking for ways to support tradespeople in growing their businesses. We know how busy our customers are and from their feedback, we also know that they struggle to recruit skilled tradesmen and women. It was very clear that something needed to be done to help, which is why we have developed this guide and we’re excited to launch it in Wales.”


www.cardiffandsouthwalesadvertiser.com


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