Focus on Trophies & Engraving
‘It’s an exciting time’ P
remade trophies with engraved metal plaques do well because they’ve always been an affordable option for the seller and the consumer.
We sell a lot of computerised engravers, like the DE-3, for example, to consumer engraving businesses who make great money engraving names on plaques and sticking them onto trophies. Typically, the greater the level of customisation, the more the customer can expect to pay, and this is roughly reflected in the sales volumes. This isn’t likely to change, so simple, inexpensive jobs are going to remain the bread and butter for engravers, but there is an emerging trend for more complex personalised products.
www.rolanddg.co.uk Fun fact
The world’s most expensive trophy is the Stanley Cup given to the winner of the National Ice Hockey League playoff in the States. Standing 3ft tall, it features tiered rings and narrow inscribed bands and is worth an estimated £540,000.
Opening our Trophies & Engraving feature is Peter Kettle, business development manager at Roland DG (UK). He provides a quick glance at what trends Roland DG (UK) is seeing in the current market.
We’re seeing engravers investing in technologies like UV printing to print photographs of winners directly onto acrylic block – or they’re using impact printers like the Metaza MPX-95 to etch photo-quality images onto metal. In the coming years, this diversification is only going to grow. We’ll also see a lot of technologies coming together to produce unique items. Just among Roland customers, we’re already seeing businesses having a lot of success mixing digital foil decoration with engraving, or UV printing with laser cutting. It’s an exciting time if you don’t just want to engrave names on plates.
LD-80 laser decorator
DE-3 desktop engraver
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84
