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The Big Interview


This machine is worth its weight in gold and some of the comments we have received from customers are unbelievable. Some have even cancelled their orders for DTG printers on the phone right in front of us, after seeing a demo of the DTF printer


Jim Nicol, managing director, TheMagicTouch


operates at its best. You can understand why Jim says that DTG is dead, when you actually see and appreciate how easy and quick the DTF print process is. Colin adds: “It outperforms DTG hands down. For every four sales we do that is probably one DTG, one print and cut, one screen print and one white toner printer, that never got sold because this machine does it all.”


Nathan Newbury of TheMagicTouch heat presses the front and neck label of a T shirt using DTF transfers


is required to produce fi ne detail and vibrant prints. Along with the ability to print straight onto polyester, cardboard, doormats, bags etc. with ease, these attributes are what both Jim and Colin say are the three key advantages of direct to fi lm printing. For anyone who has previously shied away from DTG


‘I’ve never seen a printer like it’


printing or transfer printing because of those complexities, this system is ideal. And for anyone who currently operates direct to garment printers and is used to the maintenance involved, they will be well placed to carry out the basic 15 minutes’ worth of maintenance required each morning and evening to ensure the printer


U


pon seeing the R-Jet Pro DTF printer earlier in the year, Hannah Benson of Chester-based Signature Printing, could not wait to get one installed. Here she explains why. As a long-time customer of


TheMagicTouch, Hannah was one of the fi rst customers that Jim Nicol invited for a demo of the R-Jet Pro DTF printer. “At fi rst, I thought that Jim was giving it the big sales talk, but when I saw the printer, I thought I just have to have it!” explains Hannah. “One of the fi rst things I do when I see a new printer is the stretch test and usually there is some


| 44 | November 2021


Another positive of the R-Jet Pro DTF printer is that it is also an eco-friendly option, because of the specially formulated water-based pigment inks used. The inks are similar to that of latex inks offering better wash durability and unique stretching properties.


The Resolute RIP software is written by CADlink under an OEM license, and for users of the DTF system there is even the


cracking with a print, however these prints are amazing quality, really durable and actually move with the fabric. I’ve never seen a printer like it.”


The R-Jet Pro DTF printer was installed at the beginning of July and has actually replaced three direct to garment printers. Using direct to garment printers, meant that Hannah and the team were limited to printing on just cotton garments. However, now the team are planning to broaden the number of products they print on to include diaries, denim and polyester. They would like to print on backpacks too but at the moment lack the right heat press.


www.printwearandpromotion.co.uk


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