P&P LIVE! 2026 The Knowledge Centre
The Printwear & Promotion LIVE! seminar programme is a first-class source of free information and advice delivered by expert speakers. Topics covered in The Knowledge Centre will include attracting clients on Instagram and how to sell value, not discounts.
From order chaos to order flow: Automating your fulfilment pipeline
This presentation hosted by Kevin Jarvis, a DecoNetwork DecoPro will demonstrate how decoration businesses can eliminate manual handoffs and reduce daily administrative burden through intelligent automation.
Three ways to attract your ideal clients on Instagram in 2026 Want to make Instagram finally work for your business? In this engaging, interactive session, Instagram and marketing expert Estelle Keeber reveals three powerful ways to attract your dream clients in 2026.
Dream it. Make it. Sell it: Personalisation and business opportunities with digital printing In a world where personalisation is key to standing out and capturing consumer attention, digital printing has become a truly transformative tool. This session hosted by Rob Goleniowski, regional general manager – UK, Ireland, Scandinavia and Baltics at Roland DG explores how digital printing enables the fast and efficient creation of customised products.
Seminar timetable
Sunday, February 22nd 11.30am
Three ways to attract your ideal clients on Instagram in 2026 12.30pm
The price perception problem: How to sell value, not discounts 1.30pm
How to market with no marketing department in 2026 2.30pm
From order chaos to order flow: Automating your fulfilment pipeline 3.30pm
Dream it. Make it. Sell it: Personalisation
The price perception problem: How to sell value, not discounts If customers keep asking for discounts, it’s not a pricing problem; it’s a positioning problem. In this session, Colin Sinclair McDermott aka The Online Print Coach will show you how to confidently communicate value so clients see you as a partner, not a commodity.
How to market with no marketing department in 2026
Andy Rogers, director at Stahls’ UK is once again bringing practical and scalable marketing tips. If you’re struggling to get started or you want to build on your successes in 2026 then this is the marketing talk you need.
Turning your print database into a profit engine
Most printers are sitting on a goldmine of opportunity without even realising it. Their customer database is full of people who already know, like, and trust them, but because there’s no consistent follow-up or email strategy, those relationships fade away. In this session, Colin Sinclair McDermott aka The Online Print Coach will show you how to turn that dusty database into a predictable source of sales and reorders.
and business opportunities with digital printing
Monday, February 23rd 11.30am
Three ways to attract your ideal clients on Instagram in 2026 12.30pm
Task vs value work? How important is automated workflow to the growth of your business? 1.30pm
How to market with no marketing department in 2026 2.30pm
From order chaos to order flow: Automating your fulfilment pipeline
Task vs value work? How important is automated workflow to the growth of your business? Every SMB owner knows the paradox: the skills that built your £1m+ business can become its biggest bottleneck. You’ve become the indispensable ‘glue’ – but what happens when that glue becomes brittle? If you’ve ever returned from a few days off to find everything falling apart, you’re living this reality. Your team is drowning in order entry, processing, invoicing, and administrative tasks – leaving no time for what actually grows your business. Phil Oakley, director of Onpoint Supply Services, reveals how you can break free from this trap.
Managing the diversity of your wide-format printer
It’s great that your machine can produce hundreds of different products on thousands of different materials, but what should you focus on to get that new machine paid for as soon as possible and how do you find the customers for those products? Alex Ligget, owner of The Vinyl Guys, explains all.
• To view the full programme and timings visit
www.printwearandpromotionlive.co.uk 3.30pm
Managing the diversity of your wide-format printer
Tuesday, February 24th 11.30am
Managing the diversity of your wide-format printer 12.30pm
Task vs value work? How important is automated workflow to the growth of your business? 1.30pm
Turning your print database into a profit engine 2.30pm
From order chaos to order flow: Automating your fulfilment pipeline
www.printwearandpromotion.co.uk
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