Park News
Park World News in association with
Merlin reaffirms £70 Million investment in North American LEGOLAND resorts
M
erlin Entertainments has unveiled the first details of the space-themed experiences Resorts in Florida and California, including groundbreaking indoor rollercoasters. This marks the next milestone in the £70 million investment already announced for the two resorts. The news, which closely follows the official opening
bringing the LEGO
brand to life, at scale, through
innovative new formats across its estate. It also reflects owners of leading global brands to bring them to life through memorable experiences and investing to
attractions with the greatest potential for growth. Families will be invited to travel together into the LEGO galaxy packed with adventure, including immersive indoor rollercoasters in both Florida and California. These are set to be the most technologically advanced attractions the Resorts have ever created, brought to life by Merlin Magic close collaboration with the LEGO Group. Fiona Eastwood, Chief Executive Officer of
these immersive, space-themed themed experiences
Semnox Partners With Virtuoze
Semnox Solutions has partnered with Virtuoze, an immersive new virtual reality arcade that recently opened in New Brunswick, Canada. Virtuoze brings guests into a world of immersive gaming and shared experiences, offering a variety of cutting-edge VR attractions including adventures, and group missions. The facility also features the Oze Room, a private party space ideal for celebrations and group events. Virtuoze founder Jason Marmen began working with Semnox earlier this year to develop a customized system that would support his nontraditional model and deliver a modern, intuitive experience for guests. support to help bring that vision to life. With their self-service kiosks and RFID readers, our guests integrated technology solutions, including the award-winning Lumin RFID readers and Klassic
or wristband to activate individual attractions, based model.
and that requires a flexible, guest-friendly with a system that allows these unique attractions
£70 million investment exemplifies our strategy to families even more high-quality attractions, with the captivating storytelling and learning through play are constantly working on new, compelling and Resorts as we further strengthen our partnership with the LEGO Group and broaden our appeal boundless creativity of LEGO will meet the wonders imagination, and once again providing guests with
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SUMMER 2025
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