Zero Latency VR


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Zero Latency VR introduces "scientist of fear" Dr. Coltan Scrivner to explain why people can't stop playing with the things that scare them.


ero Latency VR, the world's largest and most innovative immersive VR network, celebrated a double Halloween anniversary: three years since the launch of Outbreak, its free- roam zombie survival shooter, and one year since the debut of Haunted, its immersive haunted house experience. Rather than mark the occasion alone, the company brought in an outside expert: Dr. Coltan Scrivner, a research scientist who studies why humans seek out frightening things for fun. In three years, Outbreak has thrown wave after wave of the undead at guests across Zero Latency's venues worldwide. In the year since, Haunted has barely let anyone make it through the lobby without a scream. Between the two, Halloween has become the company's busiest and loudest season, leading Zero Latency to ask Scrivner a simple question: why do we pay money to be scared on purpose? Scrivner is a research scientist at Arizona State University known for his work on morbid curiosity,


 mixed feeling of fear and enjoyment that draws people to haunted houses, horror films, and survival games. He is the author of Morbidly Curious: A Scientist Explains Why We Can't Look Away, and his research has been featured in The New York Times, CNN, The Economist, NPR and Scientific American. 


Fear is bigger than ever! Z


 learn how to better regulate our fear and anxiety. One of the best ways to learn how you and your friends react in stressful situations is to simulate a stressful situation, and immersive VR is unmatched in its ability to safely invoke fear while maintaining 


According to Scrivner, that's exactly what sets  very best scary games blur the line between fiction  boundary and opens up a whole new way to play


with fear. I have never experienced a horror game as immersive as Haunted or Outbreak, both of them were scarier, and more fun, than I could have   scare, and it turns out you can't fake it. The science   elevated heart rate, or leaving Haunted a little rattled, we haven't done our job. It's nice to finally have someone with a PhD confirm that's a good 


Zero Latency has two special Halloween double-  Haunted and Undead Arena, the post-apocalyptic zombie shooter game show, or combine Outbreak with Outbreak 2: Mall Mayhem for a full hour of adrenaline-filled zombie survival that will truly get the blood pumping.


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NOVEMBER/DECEMBER IAAPA EXPO EDITION 2026


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