Mereway introduces retailers to their stunning new Cambridge range of Shaker style kitchens with two very different looks
H
ot on the heals of the launch of Mereway Cucina Colore’s fabulously
contemporary Q-Line comes a brand-new kitchen design; Cambridge, created in two very different styles which are available in both the Town and Country and Cucina Colore collections. For a more conventional take on the uber-stylish
Shaker kitchen look to Mereway’s Town and Country collection, with its choice of simple, classic handles, and a look that is true to the principles and design protocol of the timeless Shaker style. Whilst for something very different Cambridge
takes on a much more modern flavour in Cucina Colore. Cleverly fusing the inimitable Shaker design with 21st century modernity the Cambridge in Cucina Colore really does deliver something unique. The range is handleless and is available in a fabulous choice of colours with contemporary slim- line doors which create a look which is subtly on- trend but with more than a nod to timeless
traditional style. The Shaker kitchen legacy may seem quite austere but when given the “Cucina Colore” treatment the kitchen comes to life in a stunning way. The no-frills look belies the beauty of the new design which is almost breath-taking in its simplicity. Cambridge, in either collection, is the perfect
design to attract attention to a kitchen studio or showroom and needs only a modest allocation of floor-space to create a truly stunning showcase. In both Cucina Colore and Town and Country
Cambridge comprise a smooth painted finish on MDF substrate in a choice of 16 colours. Consumers can choose from a selection of profiles, handles and finishes to create a totally bespoke look across both ranges. The new designs deliver subtle touches that update this much-loved and renowned style Managing Director Mark Mills says, “the launch
of the new Cambridge kitchen to our two very different ranges shows the diversity of our portfolio
and strength of our talented design team. Whether a consumer comes into the showroom looking for a traditional shaker kitchen, is a fan of ivory white and indigo blue or keen to embrace something different, with a more minimalist look, they will be spoilt for choice with our new Cambridge design.” Mereway are supporting this exciting launch with
stunning photography, full colour brochures, PR campaign, consumer advertising, social media activity and website development. The Cambridge joins the “Mereway hall of
fame” in both the Cucina Colore and Town and Country collections. Mereway are renowned for their traditional British craftsmanship and have been creating quality bespoke kitchens from their factory in the heart of the UK since 1986.
0800 028 4466
www.mereway.co.uk
4 BKU SEPTEMBER 2020 ANNUAL KITCHEN EDITION
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