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TECHNOLOGY IN ACTION - ADVERTORIAL Golden Year for Battery Manufacturer Puredrive Energy has witnessed a bumper year with 3 total awards in 2025


Puredrive Energy, the British company behind Duracell-branded home energy storage solutions, is celebrating a standout year after securing multiple prestigious accolades across the UK’s business and customer experience sectors.


The company was named a double winner at the UK Contact Centre Forum Awards, taking home both Small Contact Centre of the Year and Customer Experience Team of the Year – recognition that reflects Puredrive’s commitment to exceptional service and customer support. Adding to the success, CEO Mark Millar has also been honoured as Family Business Entrepreneur of the Year at the Great British Entrepreneur Awards (GBEA) 2025, widely regarded as “The Grammys for Entrepreneurship.” Following his Scale-Up Entrepreneur win in 2024, this consecutive award cements Mark’s position as a respected leader in the UK’s clean-tech and manufacturing industries and marks another milestone for the Cheltenham-based business. Puredrive Energy originated as a family-run start-up with four employees. Today it is the UK’s fastest-growing home battery manufacturer, working with over 400 active installers across the UK and Europe. The business is best known for its high- performance Duracell Energy home storage systems, designed in the UK. In 2022, Puredrive secured a brand licence to manufacture, market, and distribute Duracell-branded home energy storage products. This partnership has helped the business scale rapidly while supporting thousands of UK homeowners in storing low- cost, renewable energy to reduce both bills and carbon emissions. Today, the business exclusively supplies Duracell Energy storage products, reinforcing its commitment to quality and reliability.


Despite challenges that have forced several competitors to reduce the scale of their operations or exit the market, Puredrive has continued to grow, increasing its market share and achieving significant revenue uplift. The company credits its success to its ability to adapt quickly to shifting demand and global logistics uncertainty, which is particularly important for a business operating across the UK, Europe, and South Africa. This latest accolade follows an impressive run of recognition for Puredrive in 2025. The company also reached the finals at the Gloucestershire Business Awards alongside its GBEA and UKCCF award wins.


Mark Millar, CEO of Puredrive Energy, said:


“These awards mean a lot to me and to our family team. We’ve always believed that if you stay focused, stay adaptable, and keep pushing for better, good things follow – even in a challenging year like this one. What really matters is that we’re helping more homeowners take control of their energy and become more self-sufficient. That’s what drives us every day. This recognition is a reminder that we’re on the right path, and we’re excited to keep building, keep improving, and keep supporting people who want a cleaner, more reliable way to power their homes.”


Looking ahead, the company is preparing for a milestone year, with business on target to increase by 50%. Puredrive is set to launch a new generation of energy storage products and expand its operations in the Benelux region, further strengthening its position as a leader in the European energy storage market and continuing to accelerate the transition to smarter, cleaner home energy.


https://www.puredrive-energy.co.uk/


www.essmag.co.uk


ENERGY & SUSTAINABILITY SOLUTIONS - Winter 2025


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