Lesaffre celebrates 50 years of its Baking Centre™ ingredients,


In 2024, Lesaffre, a major player in fermentation and micro-organisms, celebrates 50 years of its pioneering Baking Centre™ concept. With a network of 51 Baking Centre™ around the world, Lesaffre innovates every day, working closely with its customers to support their developments in these dedicated application centres. Lesaffre, which celebrated its 170th


anniversary in 2023, is present on every continent.


The Group’s products are


distributed in over 185 countries, produced at 77 production sites and developed at 10 R&D centres around the world. For some time now, the training provided by the Baking Centre™ network


has


diversified, and today offers support in sourcing local raw materials in bread-making


baking


processes or even waste reduction.


In


these Baking Centre™, professional bakers train


customers and


partners in the use of Lesaffre products, with a better understanding of their challenges and issues.


Throughout 2024, Baking Centre™ teams around the world will be celebrating this anniversary


with their customers and


partners, helping to spread the word about this pioneering concept: trade shows, customer seminars, events,


international


exchange programs, solidarity actions, etc. Throughout 2024, on every continent, the entire community of bakers, craftsmen and industrialists is invited to celebrate this anniversary with the Lesaffre teams.


Global milling community unites for World Flour Day 2024


Dawn Foods acquires Royal Steensma


Global bakery manufacturer and


ingredients supplier Dawn Foods has announced the acquisition of Royal Steensma, a renowned family-owned bakery


ingredients manufacturing


company headquartered in Leeuwarden, The Netherlands. Royal Steensma has a broad bakery product portfolio and specialises in fat- based coatings (Souplesse), almond and confectionary pastes, bakery mixes, fruit fillings as well as infused and candied fruits and decorations. Royal Steensma has been a leader in the bakery market for almost 185 years. The acquisition includes four manufacturing


plants in The


Netherlands, a manufacturing facility in Thailand, and continued involvement with the Food Innovation Academy (FIA) education centre in The Netherlands. Additionally,


employees are now members of Dawn.


all Royal Steensma valued team


This March 20, 2024, as the global milling community gears up to celebrate World Flour Day under the theme “World Flour Day – Giving Day.” Spearheaded by the FlourWorld Museum in Wittenburg, which established this commemorative day in 2020, this year’s event aims to spotlight the social responsibility undertaken by millers worldwide, with a special focus on supporting underprivileged children through donation campaigns. Under the banner “Millers Addressing Social Needs,” mills across the globe are urged to participate actively. They’re encouraged to contribute flour to charitable organisations such as children’s aid foundations and orphanages. This Giving Day initiative not only provides tangible assistance but also sheds light on the invaluable contributions of millers to society. Every donation, regardless of size, makes a


bakeryproduction.co.uk


meaningful impact. Leading by example, the FlourWorld Museum pledges to donate 500 kg of flour. Mills and millers worldwide are


invited to join this noble cause by


donating essential supplies to


orphanages and youth foundations. Together, their collective efforts aim to create a brighter world for all. The FlourWorld Museum will curate and showcase the myriad initiatives surrounding World Flour Day 2024. March 20,


2024, will mark the


commencement of these endeavours. The official website, www.worldflourday. com, will feature a plethora of photos, videos, and anecdotes illustrating how the global milling community supports disadvantaged children. These activities will also be shared across social media platforms under the hashtag #worldflourday.


Kennedy’s Bakery Production Feb/March 2024 7


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