Product Spotlight Everything chocolate or what?
The global chocolate coatings market experiences robust growth due to the increasing demand for innovative, high-quality chocolate-covered products, driven by a growing trend in healthier snacks and introduction of advanced chocolate enrobing machines like Bühler’s ChoCoat Pro launched this year
T
he global market for chocolate coatings is extensive and varied, catering to a wide range of tastes and preferences. Chocolate coatings enjoy widespread popularity across numerous countries, spanning both developed and emerging markets.
In the emerging world of confectionery, a clear trend is
evident: an increasing number of products in the biscuit and wafer sector are being enhanced with a tempting chocolate coating. This trend not only refl ects the enduring desire for innovative taste experiences but also highlights the creative diversity in the food industry. Therefore, the market for chocolate enrobing machines is
constantly growing. The increasing demand for chocolate- covered products such as bars, cookies, wafers, and other confectionery products is driving the demand for such machines. The food industry strives to provide high-quality and aesthetically pleasing products, which further reinforces the need for enrobing machines. A growing number of companies in the food industry are
investing in chocolate enrobing machines to expanding their product portfolios and may intend to position the product in a different segment, potentially with higher profi t margins. Manufacturers of chocolate bars and confectionery in particular see these machines as an opportunity to diversify their product range and introduce exciting new variations. These machines enable the creation of different chocolate coatings, ranging from dark chocolate to milk chocolate and white chocolate. They are frequently employed to craft seasonal products, such as summer editions featuring delectable white chocolate coatings, enticing consumers with delightful and innovative treats. Furthermore, the growing trend of healthier snacks and
sweets is driving the chocolate enrobing machine market. Manufacturers are developing innovative products such as chocolate-coated nuts, proteins, and healthy snacks to meet consumers’ needs for healthier options. These products require coating machines that can provide uniform and high-quality coating. Bühler AG is the market leader for chocolate process
technologies and launched its new enrobing machine in spring 2023. Their latest innovation, the ChoCoat Pro, is a breath of fresh air in the confectionery industry with its features. The machine’s precision in weight measurement, achieved
12 Kennedy’s Confection October 2023
KennedysConfection.com
“Bühler AG is the market leader for chocolate process technologies and launched its new enrobing machine in spring 2023”
through an innovative vibration system, ensures accurate results while also signifi cantly reducing noise emissions, addressing both precision and environmental concerns. Additionally, the ChoCoat Pro prioritises process stability
by precisely controlling room air temperature in the coating chamber. This meticulous temperature management guarantees an even coating on products, meeting industry standards for consistent high-quality results. According to Bühler’s engineers, the coating machine is
designed for user convenience. The ChoCoat Pro simplifi es maintenance tasks with easy disassembly and cleaning. This minimizes downtime, ensuring continuous production and enhancing workfl ow effi ciency. Manufacturers can increase productivity without compromising product quality. Overall, enrobers offer a compelling investment opportunity
for diversifying product offerings. By embracing advanced technology, businesses can enhance productivity, ensure high-quality products, and stay competitive in the evolving market landscape.
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