News
Electrolux UK & Ireland appoints new General Manager
Electrolux UK and Ireland has announced it has appointed a new General Manager; Sara Erman starts the role having worked across a variety of roles within the company.
She has over 20 years’ experience in brand and marketing management
following her role as Vice
President of Direct-to-Consumer E-Commerce at Electrolux Group. Ms Erman explained: “I am delighted to be continuing
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my journey and taking on responsibility for Electrolux UK and Ireland during such an important time for our company. Not only am I committed to a strategy of continued investment in our brands to further accelerate the growth they have seen in recent years, but I also look forward to continuing our commitment to the Better Living Programme we implemented in 2019.
“As a leader in home appliances, Electrolux is perfectly positioned to assist consumers in living a more sustainable lifestyle and our innovative technology and product solutions, along with our brand and corporate partnerships, aim to answer that need.”
Ms Erman (pictured right) takes over from Luke
Harding, who has been promoted into a Vice President role within the European business. Mr Harding said: “Sara’s experience across brand and commerce made her the perfect candidate to take on the General Manager role. Her innovative approach and hands-on expertise create an environment that fuels excitement and propels our brands forward, which is crucial as we seek to grow and innovate.”
David Meyerowitz announces retirement from Haier UK & Ireland David Meyerowitz, CEO of Haier UK and Ireland, has announced he will retire and leave the company on 31 December 2023. He has spent 33 years at the company, but now he will move to a new
Strategic Advisor role to support Neil Tunstall who will take over as Managing Director UK and Ireland. Mr Meyerowitz said: “I am filled with a profound sense of gratitude and nostalgia. This experience, which began so many years ago, has been nothing
short of extraordinary. It has been a journey of growth, of learning, of overcoming challenges, and of forging life-long connections. My sincere thanks and appreciation goes to all my colleagues, mentors, customers, suppliers, press and community representatives, both past and present.” During his long service, Mr Meyerowitz has been involved in four UK/Ireland mergers and acquisitions. His communication of clear, ambitious visions and strategies along with his deep experience in commercial deployment to ensure effective execution have been instrumental in delivering sustainable growth. “I am leaving the business in the capable hands of those that will continue the 1Vision journey to become the home appliances number one choice in the UK and Ireland. I have no doubt that the brands,
this month. Haier Europe showcased its latest solutions and cutting-edge services; CEO, Yannick Fierling, said “we are shaping the future of our society”. As part of this, Hoover presented its ‘Revolutionary
IFA 2023
All the biggest brands in consumer electronics, home appliances and smart home technology convened at the IFA Berlin exhibition earlier
Home’ – with a host of new products on display, including the ultra-energy efficient H-WASH 700, H-DRY 700 and H-DISH 700 ranges. Also visitors saw the new HFX cordless electric broom with CORNER GENIE technology. Elsewhere, Samsung underscored its vision for the future with the launch of Samsung Food – a new AI-based application, plus new TV models, and
customers and colleagues will continue to deliver great success together in the future.” Mr Tunstall, who was previously President EMEA and Asia at Jacuzzi Brands Europe, has a strong marketing and commercial background and a proven track record of success across complex consumer goods markets. Mr Tunstall commented: “I am delighted to join Haier UK and Ireland and continue the great work and vision set out by David. I am extremely excited to work with the leadership team to continue to execute the company’s five-year plan to drive profitability and business growth and the long-term success of the company.” “We all would like to wish David a long and happy
retirement when he leaves the company at the end of the year.”
also an exciting collaboration with Ocean Wise and Patagonia to introduce the Less Microfiber Cycle for Samsung Bespoke washing machines – which reduces up to 98 per cent of microplastic emissions from laundry cycles. And LG’s theme this year was ‘Sustainable Life,
Joy for All’; the company presented an extensive line-up of home appliances in its ‘Net-Zero House’ – like a futuristic show home designed completely around sustainability.
Look out for the next edition of ERT for the full round-up from this year’s IFA show!
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