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November 2025 ertonline.co.uk


Smeg’s CX93GMBL 90cm Concert Dual Fuel Range Cooker Style and versatility


A Smeg spokesperson notes that consumers are increasingly focused on smart storage, space-saving solutions, and multi-purpose appliances. Smeg’s Omnichef oven combines traditional, steam, and microwave cooking with optional accessories such as an Airfry Tray, BBQ Stone, and Gourmet Stone, allowing


users to achieve restaurant-quality results with a single appliance. For those who prefer a more classic kitchen style, Smeg’s range cookers remain central, offering a wide choice of sizes, colours, and hob types.


Smeg points out that lockdown habits encouraged more home cooking and baking, supported by social media trends. The brand’s


appliances, including built-in refrigeration, dishwashers, and wine coolers, contribute to a minimalist look while offering practical versatility. The company also provides extensive support to retailers, including Inspire Days, Experience Smeg events, cookery classes, and online resources such as the SmegUK YouTube channel and detailed buying guides. The evolution of the kitchen reflects broader changes in how consumers live, work, and socialise. No longer confined to meal preparation, kitchens are now spaces where technology, design, creativity, and sustainability intersect.


Retailers play a crucial role in bringing this transformation to life. High-quality showrooms, interactive demonstrations, training events, and digital content allow consumers to experience the performance, design, and intelligence of modern appliances, helping them make informed decisions while inspiring creativity in the kitchen.


25


URGENT Product safety notice


BUILT-IN HEAT PUMP TUMBLE DRYER FIRE SAFETY RISK. PLEASE READ FOR ACTION AND SUPPORT.


built-in 


 productsafety.haier.co.uk


STOP  


Web: productsafety.haier.co.uk Email: recall@hoovercandy.com Phone:


CPrint Ad IER 19-11-25 195 x 135.indd 1 21/11/2025 12:17


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