DIY WEEK AWARDS 2022 WINNERS 2018


Garden Tool of the Year Amtech Eight Function Garden Sprayer


DK Tools won the ‘Garden Tool of The Year’ at this year’s DIY Week Awards for its popular Eight Function Car Wash and Garden Sprayer (Amtech product code S5536). The awards are one of the highlights of the industry calendar, with


guests coming together to celebrate the innovative products and forward- thinking retailers across the DIY, home improvement and garden sectors. DK Tools’ versatile 2-in-1 product effectively ‘kills two birds with one stone’ by allowing users to clean their cars and water their gardens with one device. A unique feature is its 100ml capacity dispenser which can be used for either soap or garden feed. The dispenser also has a handy flow control dial, allowing the user to adjust the concentration of liquid to be added to the spray, with the option of switching to just water (for rinsing the car after washing, for example). With eight spray patterns: shower, mist, cone, rinse, stream, flat, centre


and jet, the sprayer fits any standard ½” garden hose connector and is perfect for car washing, watering the garden and applying lawn care or other plant feeds.


“Because of its dual action and eight functions, the sprayer will be especially attractive to cost-conscious users who will find its versatility a definite advantage. This is a definite selling point for high street and independent retailers,” comments DK Tools’ Head of Marketing, Ricky Johal. “We are absolutely delighted to have won the ‘Garden Tool of the


Year’ category, as it reinforces our position as a growing force in the gardening sector,” he adds.


FINALISTS: DK Tools – Amtech Eight Function Car Wash & Garden Sprayer – Winner Sumec UK – YardForce Iflex Mulching Lawnmower With Grass & Hedge Trimmer – Highly Commended


Velcro – Velcro Brand One-Wrap Garden Ties


Home & Kitchen Product of the Year CLEAR Home Pest Range


Evergreen’s new range of CLEAR products deal with a variety of pests in the home in a way that is kinder to nature. The products that can be used outdoors as well are OF&G accredited and using formulas mostly created from plant based ingredients and developed and tested by scientists at Evergreen Garden Care. The comprehensive range of products deal with anything from crawling to flying insects, including clothes moths that unfortunately have had a revival in the UK due to environmental changes and lower washing temperatures. After extensive research of 13,000 people carried out in 2018,


Evergreen Garden Care identified that consumers, from novice to experienced, purchased pest products with a sense of urgency, however with many people conscious of pest control around their children and pets, there has been a significant increase in the demand for pesticide free and natural products. Most of the products are also odour free leaving no lingering nasty chemical smells in the house. The CLEAR range was developed based on those needs offering a new way to fast, effectively way to eradicate pests you don’t want near your food or clothes and at the same time kinder to nature. Last but not least Evergreen has also made a step change on all of its packaging. Its plastic bottles are made from 100% recycled material and its cardboard packaging is made from 100% recycled fibre. The CLEAR home pest range is not only effective and kinder to nature


S6 DIY WEEK JUNE 2022


it is also an extension of the current CLEAR range, synonymous with taking care of pests and diseases in the garden, a trusted brand for over 40 years. A digital campaign will drive awareness of the products, targeting customers searching for pests’ online and creating content from influences on social media. A raft of sales tools have been created, including an advert, web banners, as well as strong in-store materials guiding consumers to purchase. Educational material for in-store staff is available on ‘Evergreen Academy’ enabling them to build their confidence in advising consumers on these products.


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