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news


Melitta and Manchester United extend partnership


The Melitta Group and the world-renowned English football club Manchester United are to continue their successful partnership. The Premier League Club and the German family-run business have been working together since the end of 2017. In August 2018, the partnership was expanded globally, and has been extended to allow both parties to further cement their close relationship and build on the partnership’s success, that has exposed Melitta to the club’s 1.1 billion global fans and followers.


“Our close and trusting


relationship with Manchester United has paid off. We have been able to use the popularity of one of the world's most well-loved football clubs very successfully for our brand and would like to further develop this in the coming years”, commented Volker Stu


Housewares Charity Foundation raises funds to support restaurant industry with masks and Personal Protective Equipment


hmeier, Member of Melitta’s


Chief Corporate Management. As well as featuring in a wide


range of communication and marketing campaigns across its various channels, fans of United have also been able to


taste Melitta’s premium coffee offering when visiting the Club’s famous Old Trafford Stadium. Since 2017, around a million cups of Melitta coffee have been served to fans at the stadium and over 200 fully automated coffee machines have been installed within the Club’s VIP, Executive Club boxes and office areas.


GIMA 2021 New Product Digest now live


The annual showcase of innovation from GIMA members – the GIMA New Product Digest - is now


available, providing retailers with a comprehensive guide to the latest product innovations, point of sale and marketing initiatives ahead of the 2021 spring/summer season. For the first time, the GIMA New Product Digest will be available as a digital e- catalogue and e-newsletter, providing retailers with over 50 pages of brand new content, no mean feat when you consider that these suppliers have been faced with twin obstacles in the shape of the Covid-19 pandemic and unprecedented supply chain pressures.


Hand hygiene for all


Skin health and surface hygiene specialist, GOJO Industries-Europe Ltd, supports Global Handwashing Day on 15 October 2020 The coronavirus pandemic continues to provide a stark reminder that one of the most effective ways to stop the spread of a virus is also one of the simplest. Hand hygiene must be a priority both now and in the future to help prevent the transmission of germs like Covid-19 and ensure health and wellbeing. That’s why skin and surface hygiene expert, GOJO


4 | housewareslive.net


Industries-Europe, is once again supporting Global Handwashing Day (Thursday 15 October 2020). This annual, global


advocacy day is dedicated to increasing awareness and understanding about the importance of handwashing as an effective and affordable way to prevent diseases and save lives. It is also an opportunity to design, test, and replicate creative ways to encourage people to wash their hands with soap at critical times. This year’s theme, ‘Hand Hygiene for All’, calls for all of society to


achieve universal hand hygiene. Chris Wakefield, Vice


President, European Marketing & Product Development, GOJO Industries-Europe Ltd comments: "2020 has seen thorough hand hygiene practice increase phenomenally. It is vital that this healthy attitude to hand washing and sanitising continues, because hand hygiene is one of the most effective ways there is to protect ourselves, and others from becoming ill."


The Digest – co-ordinated by the team at Garden Trade News - features lots of well- known brands as well as some new faces. Together these brands


provide an unrivalled showcase of innovative thinking, covering all sectors of the garden retail sector including pots and planters, landscaping, barbeques, garden décor, cleaning solutions, sheds, GYO essentials, fertilisers, compost, seeds, furniture, water gardening, bird feed, lighting, tools and lawn care.


The Housewares Charity Foundation (HCF) has provided critical funding to those in need during emergencies, such as the September 11th and Hurricane Relief funds, along with its annual fundraising for charities. This summer, with the Covid-19 pandemic devastating the restaurant industry, HCF raised funds to provide masks and personal protective equipment (PPE) to restaurant workers. More than $35,000 was raised along with in-kind donations of masks from two companies. “The Housewares Charity Foundation thanks the housewares industry for its continued, remarkable support,” said Peter B. Cameron, a member of the HCF board of directors. “When people are in need, whether it’s relief for victims of natural disasters, our effort to eradicate breast cancer or, in this case, support for our struggling restaurants nationally as they try to cope with the virus’s protective requirements, the industry always answers the bell. Your support will really make a difference.”


John Lewis Partnership enhances Click and Collect service


The John Lewis Partnership has today announced a number of enhancements to its Click & Collect service to make shopping even more convenient for customers this Christmas. From this week, Click & Collect will be


available for the first time from all Waitrose shops in the Channel Islands, which includes two shops in Guernsey and three shops in Jersey. This follows the addition of around 400 new Co-op Click & Collect locations this summer - including three shops in Belfast, Northern Ireland, bringing the total number of locations where customers can pick up their John Lewis purchases this Christmas to nearly 900. Andrew Murphy, executive director, operations at the John Lewis Partnership said: “We’re always looking for ways in which we can make customers’ shopping experience easier and more convenient, however and whenever they want to shop with us. An increasingly important part of this involves adding more locations through which customers can collect their purchases; whether that’s our own shops or – in areas where we have little or no physical presence - by partnering with others. “Our online trade continues to be


exceptionally strong and in the run up to Christmas especially - it’s increasingly important that customers know they can take delivery of their John Lewis purchases quickly, locally and at low or no cost.”


HousewaresLive.net • twitter.com/Housewaresnews October 2020


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